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Winning Strategies in a Deconstructing World

Rudi K. F. Bresser (Edited by), RKF Bresser (Author), Michael A. Hitt (Edited by), Robert D. Nixon (Edited by), Dieter Heuskel (Edited by)

9780471496878, Wiley

Hardback, published 17 October 2000

336 pages
23.2 x 15.6 x 2.4 cm, 0.595 kg

"This is a very interesting and thought-provoking read." (Supply Management, 1st March 2001)

Das Ende des 19. Jahrhunderts sah den Aufbau der vertikal integrierten Wertkette - der Inbegriff des modernen Unternehmens -, und das Ende des 20. Jahrhunderts ist Zeuge ihres Abbaus. Dieser Abbau hat für das strategische Management eines Unternehmens gravierende Auswirkungen. Dieses Buch - der neueste Band der Reihe 'Strategic Management Series' - untersucht, welche Auswirkungen der Abbau der Wertkette auf die Unternehmensstrategie hat, wie sich das strategische Denken verändert und welche Maßnahmen notwendig sind, um mit den daraus resultierenden Herausforderungen und Chancen umzugehen. "Winning Strategies in a Deconstructing World" enthält Beiträge von bedeutenden Experten und behandelt brandaktuelle Ideen und Fragen der strategischen Managementtheorie und -praxis.

Contributors vii

Series Preface xi

1 The Deconstruction of Integrated Value Chains: Practical and Conceptual Challenges 1
Rudi K. F. Bresser, Dieter Heuskel, Robert D. Nixon

Section I: Antecedents and Outcomes of Value Chain Deconstruction 23

2 Product and Process Technological Change and the Adoption of Modular Organizational Forms 25
Melissa A. Schilling, Cassandra E. Vasco

3 Managing the Unmanageable – Strategic Balancing in Industries Characterized by Encompassing Change 51
Maria Bengtsson, Carin Holmquist

4 Hidden in Plain Sight: Hybrid Diversification, Economic Performance, and “Real Options” in Corporate Strategy 77
Michael E. Raynor

5 The Virtual Reconstruction of Value Chains: Complementary Process Innovation in the Biopharmaceutical Industry 107
Frank T. Rothaermel

6 Development Webs: A New Paradigm for Product Development 135
Nancy Staudenmayer, Mary Tripsas, Christopher Tucci

7 Playing to Win: The Role of Competitive Disruption and Aggressiveness 163
Walter J. Ferrier

8 Dealing with Deconstruction 191
Sebastian Ehrensberger, Frank Opelt, Harald Rubner, Armin Schmiedeberg

9 Strategies for Unstructured Competitive Environments: Using Scarce Resources to Create  New Markets 201
James A. Robins, Margarethe F. Wiersema

Section II: Knowledge and Competitive Advantage 221

10 Knowledge Characteristics and Competitive Advantage: An Empirical Investigation 223
Susan K. McEvily, Bala Chakravarthy

11 Deconstructing a Knowledge-Based Advantage: Rent Generation, Rent Appropriation, and “Performance” in Investment Banking 245
Aya S. Chacar, Russell W. Coff

12 Competitive Advantage from Knowledge Spillovers: Implications of the Network Economy 267
Brian McGrath, Rita Gunther McGrath

13 Young Firm Growth: An Analysis of Strategy and Context 289
Stewart Thornhill, Raphael Amit

Index 309

Subject Areas: Business & management [KJ]

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