1 1
£52.49 GBP
£52.49 GBP
Sale Sold out
Free UK Shipping

Freshly Printed - allow 7 days lead

Turning to Business for Support
How to Increase Gift Support From Businesses and Corporations

Scott C. Stevenson (Edited by), . SFR (Author)

9781118692189, Wiley

Paperback / softback, published 9 July 2013

50 pages
27.9 x 21.6 x 0.3 cm, 0.142 kg

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations broaden their support from businesses and corporations. It features:

  • How to get a business solicitation program up and running
  • Advice for securing first-time gifts from businesses
  • Techniques to forge relationships with businesses
  • Creative examples for approaching and soliciting businesses or corporations
  • Ways to secure sponsorships as viable options for support
  • How to recognize and steward business donors

 Important topics covered include:

  • In-kind gifts
  • Presentations
  • First-time donors
  • Researching private companies
  • Guest expert programs
  • Publicity
  • Vendor events
  • Online sponsorships
  • Business advisory councils
  • Donor incentives
  • Approaching entrepreneurs
  • Grant proposals
  • Stewardship practices
  • Corporate gift policies
  • Accountability
  • Strategic partnerships

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Front Matter (Pages: 1-3)

CHAPTER 1 Getting a Business Solicitation Effort Up and Running (Pages: 4-9)

CHAPTER 2 Approaching Businesses for First-Time Gifts (Pages: 10-14)

CHAPTER 3 Forge Relationship-Building Partnerships (Pages: 15-19)

CHAPTER 4 Cultivating Your Nonprofit's Vendors (Pages: 20-21)

CHAPTER 5 Solicitation Procedures (Pages: 22-26)

CHAPTER 6 Provide Benefits Tailored to Businesses (Pages: 27-30)

CHAPTER 7 Offer Sponsorship as One Viable Option (Pages: 31-36)

CHAPTER 8 Great Ideas for Raising Gifts from Businesses (Pages: 37-41)

CHAPTER 9 Ways to Recognize and Steward Business Donors (Pages: 42-46)

Subject Areas: Business & management [KJ]
View full details