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The Vision Code
How to Create and Execute a Compelling Vision for your Business
Oleg Konovalov (Author), Marshall Goldsmith (Foreword by)
9781119775911, Wiley
Hardback, published 28 January 2021
208 pages
22.9 x 15.8 x 2.3 cm, 0.386 kg
Noted CEOs, academics, and military personnel share their experience as visionary leaders The Vision Code explores the concept of "vision" and leadership. The book reveals the secrets of building and executing a strong vision within any organization. Oleg Konovalov—an acclaimed global thought leader—draws together in one volume in-depth interviews with nineteen extraordinary global visionaries that represent a variety of industries and organizations. These leaders explain why a vision is needed, how to implement it, how to communicate a vision effectively, and how to live by it with integrity. As Konovalov explains, vision is a key leadership skill that can be developed as a practical business tool for leading a company today and into the future. The stories of the nineteen leaders reveal how to develop a compelling vision and follow through with the vision in order to inspire an entire workforce. When a leader taps into the power of "vision," he or she creates a more meaningful business experience and ultimately, a better life. This compelling book: Written for leaders at all levels in organizations and industries of any type The Vision Code is a must-have book for anyone who wants to develop the skill to become a visionary leader.
Foreword by Marshall Goldsmith xiii Introduction: In search of the Golden Ratio of Vision xvii Part I Creation 1 1 Making the Unconscious Conscious, or Why Vision Is Important 3 2 What Lies Behind the ‘Aha’ Moment 23 3 Fighting Anti-Visionary Me 43 Part II Making Vision Strong 63 4 The Six Criteria of a Strong Vision 65 5 Communication: The Seventh Element of a Compelling Vision 83 Part III Execution 97 6 Aligning Execution with Vision 99 7 Quality and Metrics of Vision Management 115 8 Growth: From Uncertainty to Uncertainty 121 9 Decisions, Decisions, Decisions 129 10 Vision as a Business Tool 139 Part IV Visionary You 155 11 Fifteen Commandments of Visionaries 157 12 I Believe That. . . 165 Acknowledgements 171 References 173 Index 175
Subject Areas: Business & management [KJ]
