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The Tiger and the Rabbit
Harnessing the Power of the Metaverse, WEB3, and AI for Business Success

Sandy Carter (Author)

9781394190126, Wiley

Hardback, published 21 August 2023

256 pages
22.4 x 15.2 x 2.3 cm, 0.431 kg

Unlock the potential of the world’s latest tech to solve your customers’ most pressing problems

In The Tiger and The Rabbit: Harnessing the Power of the Metaverse, Web3, and AI for Business Success, A Business Fable, former Amazon Web Services VP and COO and Channel Chief at Unstoppable Domains, Sandy Carter, delivers an engaging new narrative about a brand struggling to improve their customer experience. The company’s technical and marketing teams must work together to present solutions involving Web3, the Metaverse and Artificial Intelligence, in doing so, they learn valuable lessons about digital identity, community, and data ownership.

In the book, you’ll find:

  • Strategies for combining technologies, like artificial intelligence and blockchain, to unlock previously unheard-of solutions to contemporary problems
  • Explorations of the Metaverse’s potential for new experiences
  • The role of community in non-fungible token technology and what it means for the future of digital identity

An indispensable and exciting discussion of using the world’s newest technologies to solve some of our customers’ most intractable problems, The Tiger and The Rabbit will earn a place on the bookshelves of managers, executives, entrepreneurs, founders, board members, and other business leaders.

Foreword xi

Preface xv

Introduction xvii

Part I The Fable 1

Chapter 1 Getting Started 3

Chapter 2 The Team 15

Chapter 3 Learn and Be Curious— The Tech 29

Chapter 4 The Use Cases— Business Outcomes 71

Chapter 5 The Rabbit Team Plays 121

Chapter 6 Bold Vision and Planning Tools 145

Part II The Application 157

Chapter 7 The Five EmPOWERments Model 159

Appendix A Glossary 207

Appendix B Additional Thoughts on DAOs 213

About the Author 217

Afterword 219

Index 223

Subject Areas: Business & management [KJ]

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