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The Production of Modernization
Daniel Lerner, Mass Media, and the Passing of Traditional Society

Hemant Shah (Author)

9781439906248

Hardback, published 11 March 2011

226 pages
22.9 x 15.2 x 2 cm, 0.502 kg

"Shah’s extensive archival research is really the treasure of The Production of Modernization. He has unearthed and smartly contextualized dozens of fascinating documents that help to frame not only Daniel Lerner’s career but wider currents in Cold War social science that Lerner reflected. I can’t emphasize enough how impressive is the author’s close, almost obsessive reading of the archival material. The Production of Modernization makes a genuine contribution to scholarship."
-Jefferson Pooley, Assistant Professor of Media and Communication at Muhlenberg College

How Daniel Lerner's seminal work contributed to the overall professionalization of communication theory and sociology

1. Introduction: The Rise of Modernization Theory
2. Lerner at the Psychological Warfare Division
3. Lerner at Stanford: Tools of the Social Science Trade
4. Lerner at Columbia: The Voice of America's Turkey Studies
5. Lerner at MIT:
6. After Passing of Traditional Society
Bibliography
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Tables

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