The Innovation Challenge

David Hussey (Edited by), D Hussey (Author)

9780471974727, Wiley

Hardback, published 7 July 1997

240 pages
23.6 x 15.6 x 1.9 cm, 0.482 kg

Diese strategische Sicht zeigt, daß Innovation eine Herausforderung ist - mehr, als nur die Kreativität der Mitarbeiter zu fördern! Letzte Erkenntnisse und neue Ideen von Praktikern und Akademikern helfen dem Manager, auch radikale Innovationen in seiner Firma zu planen und zu steuern.

Aus dem Inhalt:
Strategic Integration, The Case for Radical Innovation;
Monitoring the Quality of Innovation Processes and Innovation Success;
An Improved Organisational Concept for High Technology Firms;
Challenging the Incumbents : How High Technology Start-Ups Compete Globally;
Managing Strategic Evolution in Fast Paced Technological Environments;
The Sources of Invention and Their Market Consequences;
How Successful Intrapreneurs Pilot Firms through The Turbulent 1990s;
The Reengineering Route to Business Transformation;
Why Are We Doing All This?;
Structure and Innovation.

Subject Areas: Business & management [KJ]