We need a new generation of business leaders willing to take responsibility for solving the problems of climate change and poverty. And we need bold new programmes and partnerships in business management education to support these leaders. A sustainable company can be more successful than one that pursues profits alone. Sustainable Business: A One Planet Approach makes a valuable contribution to redefining what it means to be a successful company, and the kind of curricula we need to shape it.
—Paul Polman, CEO Unilever

Sustainability has gone from a nice-to-do to a must do.  Tomorrow’s business leaders need to transform their business models in to ones that create value for their customers and society within the limits of the planet.  In a world challenged by climate change, scarce resources and inequality there is no room for half measures. A One Planet Approach will help MBA students develop the background and the thinking to help lead this transformation.
—Steve Howard, Chief Sustainability Officer, IKEA

Businesses with a higher purpose are discovering that there are better, and often unexpected ways, of doing business that can alleviate poverty, address environmental challenges, and still be profitable. Sustainable Business: A One Planet Approach argues for new business models that will help regenerate our economy in ways that are pro-poor, pro-planet and pro-prosperity.
—Miriam Turner, AVP Co-Innovation, Interface

9 billion people living well on a healthy planet can only be achieved by the greatest wave of entrepreneurial innovation ever seen.  One Planet thinking does something unique – it acknowledges physical limits but uses them to inspire global action.  This book rightly encourages business to be at the forefront of this change.
—Oliver Greenfield, Convenor, Green Economy Coalition

In 3M we have proved that reducing waste can save companies billions of dollars over the years. But we also know that sustainability can be a driver of good leadership, innovation and success over the longer term – beyond eco-efficiency arguments.  We need a new generation of business leaders who know how to integrate sustainability issues into their business DNA in smart and strategic ways. This new textbook helps point the way.
—Pip Frankish, Corporate Communications Manager, 3M Europe

Business in the 21^st Century is vastly different from that of even the late 20^th Century.  This book is for managers who want to lead organizations and transform how business is conducted in this networking, information age, with its different dynamics, challenges and rapid changes.  These challenges are why we at Texas A&M Univ. – Central Texas are making innovative changes to incorporate the concepts of sustainability and socially responsible management deep into our curriculum to bring about these much needed innovations in business education - this book provides many of the core concepts and techniques we need.
—Larry Garner, Ph.D., Dean, College of Business Administration, Texas A&M Univ. –

Sustainability is no longer simply about complying with environmental regulations or CSR, it is becoming central to way business is done. It is shaping strategy, innovation, operations, finance and accounting. The One Planet MBA, co-founded with WWF, offers global perspectives on the sustainability challenges facing us all, and the business opportunities that are generated by embracing change for good.
—Fuji Kimura, Global Insights Manager at Google, and One Planet MBA alumna

This important new textbook highlights the urgent need to develop new economic and business models that will contribute to achieving the UN Sustainable Development Goals. These address the 3 major challenges facing humanity - eradicating poverty, sharing prosperity, and safeguarding the environment. Business has a crucial role to play in delivering these goals, and as this book reveals, progressive businesses are already leading way.
—Sheng Fulai, Head, Economic Research Unit, United Nations Environment Programme (UNEP)

Business people need to think about a more sustainable society from a new and different point of view, namely a One Planet Approach. This book shows what this means for each of the main functions of a business - a most valuable guide.
—Kentaro Iijima, Senior Advisor, former Corporate Senior Vice President, Fujitsu Marketing.

Sustainable Business: A One Planet Approach is a holistic approach to life and leadership, which invites us to lead internally and externally, to realize that we live in a deeply interconnected world, and above all, to make a meaningful difference to self, the community and the planet. A must read for all.
—V R Ferose, Senior Vice President, SAP SE and Co-author of ‘Gifted’

This is a new generation business textbook, that makes the case for a transition to radically different economic and business models - ones that address social inequality and environmental degradation, and promotes new understandings of prosperity.  Business leaders and students need access to new ideas and fresh perspectives if business is to become a force for public good, rather than private gain.
—Mark Goldring, Chief Executive, Oxfam GB

You just have to do it! How often have we heard it said, and how often have we said it ourselves: that doing business in more human, more environmentally sustainable ways is the great adventure of our times. Here is a textbook that assumes a new normal. Start with the assumption that we have just one beautiful planet, and business suddenly becomes sane again. I recommend this book to all who want to do proper, value-adding business
—Jan van Betten, Founder, Nudge.nl

When leading minds get together to challenge established ways of thinking about the purpose of business in today's world, it is a sign that existing systems boundaries are being pushed and redrawn. This urgently needed book brings to the surface comprehensive and game-changing approaches that will enable business leaders to steer their organisations with care, responsibility, value and success through rapidly changing societal and environmental complexities. Most importantly though, the authors courageously address the most difficult barrier we face in creating change for a sustainable future – the role that our own mindsets, values and behaviours play. This is the textbook for business and management educators who want to be on the right side of history.
—Isabel Sebastian, Senior Research Consultant, Institute of Sustainable Futures, University of Technology Sydney, Australia