Strategies for Innovation
Creating Successful Products, Systems, and Organizations

William B. Rouse (Author)

9780471559047, Wiley

Hardback, published 7 July 1992

272 pages
24 x 16.5 x 3 cm, 0.567 kg

The principles of successful market-oriented and human-centered design are used to analyze the formation of a good business enterprise. Focusing on technology based enterprises, the author elaborates on the powerful methods for planning, organization and control; and on starting, growing and maturing organizations that create human-centered products and systems. Case studies include the aerospace, computer and electronics industries, as well as technology-oriented government institutions.

Design for Success.

Case Studies.

Characteristics of Successful Enterprises.

A Model of the Enterprise.

Strategic Planning.

A Structured Approach to Planning.

Case Studies.

Management and Administration.

The Business Plan.

Implications for Senior Management.

The Broader Context of Innovation.

Indexes.

Subject Areas: Electronics & communications engineering [TJ]