Selling Outer Space
Kennedy, the Media, and Funding for Project Apollo, 1961-1963

James Lee Kauffman (Author)

9780817355906

Paperback / softback, published 20 September 2009

200 pages
22.6 x 14.9 x 1.5 cm, 0.319 kg

Kauffman's compelling book... examines how the Kennedy administration and the media constructed the space program in ways designed to win congressional and public approval. Kauffman analyzes the construction of the space program as a series of rhetorical moves, raising questions not only about the media, government, and technology but also about how we understand public life. - Journal of American History ""A valuable addition to the body of science communication research that examines the tension between expert and public perspectives on such issues as risk and the environment."" - Sciphers (Science Communication Interest Group) ""Selling Outer Space is a case study of the complex relationship between the government and the media. Anyone interested in public relations, or how the news media operate, should read this book. Every library should own it."" - Academic Library Book Review