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Sales Rewards and Incentives
Sales 12.07

John G. Fisher (Author)

9781841124605, Wiley

Paperback / softback, published 26 February 2003

120 pages
17.2 x 12.5 x 1.1 cm, 0.113 kg

The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

Introduction to ExpressExec.

Introduction to Sales Rewards and Incentives.

What are Sales Rewards and Incentives.

The Evolution of Sales Rewards and Incentives.

The E-Dimension.

The Global Dimension.

The State of the Art.

In Practice.

Key Concepts and Thinkers.

Resources.

Ten Steps to Making Sales Rewards and Incentives Work.

Frequently Asked Questions.

Index.

Subject Areas: Business & management [KJ]

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