Sales and Market Forecasting for Entrepreneurs

Tim Berry (Author)

9781606490419

Paperback / softback, published 28 February 2010

137 pages
22.8 x 15.2 x 0.7 cm, 0.204 kg

This book, written by a 30-year veteran in planning, market research, and running a business, shows you how to educate your guesses with real world common sense, to make practical business forecasts, and to use them to manage your business better. While it goes through some of the more sophisticated techniques as well, its focus is on what people really use. The book includes cases, stories, examples, and real experience.