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Plain Talk
Lessons from a Business Maverick
Ken Iverson (Author), Tom Varian (With), Tom Varian (Author), Warren Bennis (Foreword by)
9780471155140, Wiley
Hardback, published 4 November 1997
208 pages
22.1 x 14.5 x 2.5 cm, 0.34 kg
"Ken Iverson is a leader whose vision shaped an industry and the future, a leader whose character, values, and ethics merge seamlessly with the mission and values of a successful, innovative business." "Ken Iverson taught us that America could compete in a tough global economy. He did it in an industry where being a maverick was the only way. His accounting of Nucor's story should serve as a blue-print for us all." "No theory; just important, practical ideas proven by Ken Iverson in the furnace at Nucor." "It is a masterpiece! The book provides a penetrating analysis of why Nucor has performed so well for so long, full of insights and solid conclusions. The book is easy to follow, very well written, and a 'must' read for every executive." "This is a story about Ken Iverson, a man who built a major steel company from ground zero. But most of all, it's about motivating people to a level of remarkable accomplishment. You will enjoy reading this book as much as the people who work for Nucor enjoy being there."
—Frances Hesselbein, President and CEO The Peter F. Drucker Foundation
—David Glass, President and CEO Wal-Mart Stores, Inc.
—Peter Larson, Chairman and CEO Brunswick Corporation
—Vijay Govindarajan Earl C. Dum 1924 Professor of International Business Amos Tuck School of Business Administration, Dartmout College
—James F. Collins, President Steel Manufacturers Association
Dem Autor Ken Iverson schreibt man die Rettung der US-amerikanischen Stahlindustrie zu: Nucor, sein vor 30 Jahren gegründetes Unternehmen, hat niemals ein Quartal mit Verlust abgeschlossen, niemals einen Angestellten entlassen und wird als eine der bestgeführten Firmen Amerikas betrachtet. Dieses Buch ist ein offener, einnehmender Überblick über Iversons Management-Stil, Denkweise und Erfahrungsschatz, von dem jedes Unternehmen profitieren kann. (11/97)
Foreword by Warren Bennis vii Acknowledgments xi Introduction 3 Chapter 1 A Higher Cause 11 Chapter 2 Trust Your Instincts 25 Chapter 3 Destroy the Hierarchy 51 Chapter 4 The Engines of Progress 79 Chapter 5 A Simple Stake in the Business 101 Chapter 6 The Virtues of Smallness 123 Chapter 7 Risks and Adventures 143 Chapter 8 Ethics over Politics 165 Chapter 9 The Bottom Line 177 Epilogue The Cure for the Common MBA 185 Notes 194 Index 195
Subject Areas: Business & management [KJ]
