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Mobile Commerce
Opportunities, Applications, and Technologies of Wireless Business
This book provides both business and technological background, context, and direction for mobile commerce professionals.
Paul May (Author)
9780521797566, Cambridge University Press
Paperback, published 19 April 2001
304 pages, 50 b/w illus.
22.9 x 15.2 x 1.6 cm, 0.41 kg
'… this book provides a much needed overview … it certainly appeals to anyone wanting an introduction to mobile commerce …'. Harry Agius, Computer Bulletin
This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant parties in a company can read to ensure common understanding. Topics include devices, technologies, applications, standards, security, and more.
1. The business opportunity
2. Applications
3. Technology
4. Issues
5. Mobile commerce applications directory.
Subject Areas: Computer networking & communications [UT], Internet guides & online services [UDB], Business & management [KJ]