Skip to product information
1 of 1
Regular price £101.89 GBP
Regular price Sale price £101.89 GBP
Sale Sold out
Free UK Shipping

Freshly Printed - allow 7 days lead

Meetings, Conventions, and Expositions
An Introduction to the Industry

Rhonda J. Montgomery (Author), Sandra K. Strick (Author)

9780471284390, Wiley

Hardback, published 1 July 1994

336 pages
24 x 19.4 x 2.8 cm, 0.744 kg

Explore a career in the hospitality of business travel

The meetings and conventions segment of the hospitality industry is often overlooked by newcomers to the field — but it is an exciting, dynamic area that merits a second look. Meetings, Conventions, and Expositions: An Introduction to the Industry offers a detailed breakdown of all aspects of group business travel. From sponsors and venues to technology and management, anyone new to the industry will appreciate this in-depth exploration of a convention's many "moving parts".

Preface xiii

Chapter 1 History of Meetings, Conventions, and Expositions 1

Chapter 2 Convention and Visitors Bureaus 17

Chapter 3 Players in the Industry 41

Chapter 4 The Sponsor 65

Chapter 5 Host Venues 95

Chapter 6 Trade Shows 137

Chapter 7 Meetings Management 163

Chapter 8 Legal Issues 191

Chapter 9 Meeting Technology 227

Chapter 10 Changes Affecting the Meetings and Conventions Industry 251

Chapter 11 Career and Resource Information 267

Appendix I 291

Appendix II 293

Glossary 305

Index 311

Subject Areas: Cookery / food & drink etc [WB]

View full details