Freshly Printed - allow 7 days lead
Couldn't load pickup availability
Make Millions Selling on QVC
Insider Secrets to Launching Your Product on Television and Transforming Your Business (and Life) Forever
Nick Romer (Author)
9780470226452, Wiley
Hardback, published 15 February 2008
160 pages
23.6 x 16 x 1.8 cm, 0.331 kg
Make Millions Selling on QVC is more than just a guide to getting you and your products in front of millions of potential customers; it’s an inside look at how the largest television retailer in the world operates. The information and advice found throughout these pages will give you a distinct edge in this competitive business and allow you to exceed your professional expectations and enjoy the success you deserve.
Acknowledgments vii Introduction ix Chapter 1 How a Niche Product Generated $441,158.40 in Ten Minutes 1 Chapter 2 The Home Shopping Phenomenon 7 Chapter 3 How to Find or Create Hot Products 11 Chapter 4 Be First and Fastest to Mass Market 17 Chapter 5 How to Protect Your Product 25 Chapter 6 How to Get on QVC 31 Chapter 7 What QVC Looks for in a Product 43 Chapter 8 Your First Meeting—Pitching Your Product for Acceptance 49 Chapter 9 Your Product Has Been Accepted—Now What? 57 Chapter 10 How to Prepare for Your Big Moment on TV 63 Chapter 11 A Day in the Life at QVC 77 Chapter 12 The Two Most Important Words You Can Associate With Your Product 83 Chapter 13 Getting Paid, Returns, Backorders, and Surges 85 Chapter 14 How to Add Easy Money to Your Bottom Line, and Other Ways to Drive Your Success 89 Chapter 15 Six Mistakes that Can Snap the Back of Your Business, and How to Avoid Them 99 Chapter 16 Open Doors to Greater Success 109 Chapter 17 Beyond QVC—The Big Picture 117 Final Thoughts 123 Appendix A: Resource Directory 125 Appendix B: Frequently Asked Questions 129 Glossary of Terms 132 About the Author 138 Index 139
Subject Areas: Finance & accounting [KF]
