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Inventing For Dummies
Peter Jackson (Author), Philip Robinson (Author), Pamela Riddle Bird (Author)
9780470519967, Wiley
Paperback / softback, published 28 March 2008
400 pages
23.5 x 18.9 x 2.3 cm, 0.879 kg
Many people have great ideas, but finding the right information about taking the next steps and turning your ideas into reality isn't always easy. Written by a team of leading inventors and legal experts, this book guides you through every aspect of developing your inventive ideas. From protecting your invention and product development to finding investment and selling your product into the marketplace, Inventing For Dummies is the easiest way to get your great ideas off the ground and start your business.
Foreword xxv Introduction 1 Part I: Assessing Your Idea 7 Chapter 1: The Innovation Process 9 Chapter 2: Keeping It Confidential 19 Chapter 3: Intellectual Property Basics 27 Chapter 4: Searching for Patents, Designs, and Trade Marks 45 Part II: Protecting Your Idea 57 Chapter 5: Applying for Your Patent 59 Chapter 6: Maintaining and Defending Your Patent 77 Chapter 7: Applying to Register Your Design 87 Chapter 8: Applying to Register Your Trade Mark 97 Chapter 9: Using Your Copyright to Stop the Pirates 109 Part III: Developing Your Idea 119 Chapter 10: Showing That Your Invention Works 121 Chapter 11: Hiring Helpers and Using Service Contracts 133 Chapter 12: Evaluating Your Invention’s Potential 141 Chapter 13: Going into Production 151 Part IV: Preparing to Enter the Market 167 Chapter 14: Developing a Business Plan 169 Chapter 15: Finding Funding 191 Chapter 16: Keeping Control with Your Own Business 207 Chapter 17: Partnering and Manufacturing Arrangements 223 Chapter 18: Preparing for Launch 233 Part V: Developing Your Market 247 Chapter 19: Marketing Your Product 249 Chapter 20: Advertising Your Product 263 Chapter 21: Licensing Your Product 277 Chapter 22: Negotiating a Licence 291 Part VI: The Part of Tens 305 Chapter 23: Ten Key Contacts 307 Chapter 24: Ten Inventions (and Inventors) That Changed the World 313 Chapter 25: Ten Inventors to Emulate 321 Part VII: Appendixes 329 Appendix A: Sample Agreements 331 Appendix B: Sources of Help 341 Index 347
Subject Areas: Business & management [KJ]
