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Introducing Social Research Methods
Essentials for Getting the Edge

Introducing Research Methods: Essentials for Getting the Edge speaks the language of students! Ruane makes research methods painless with abundant use of truly up-to-date and engaging examples and a wonderfully inviting writing style. This text achieves the perfect balance between breadth and depth for teaching undergraduate research methods. I am confident that this text will give students “the edge”, and that students will retain the knowledge because it is presented in a way that resonates with their world. 
Keumjae Park, William Paterson University

A down-to-earth approach to research methods written with both the instructor and student in mind. This text takes students on a journey, explaining why these tools are important, giving them the language to be able to understand those tools, and demonstrating with multiple current and real-world examples how powerful good research methods can be. The true gem here is how accessible Ruane has made it, through her use of everyday language and clear examples. This text will take the sting out of methods for both instructors and students alike.
Maureen Outlaw, Providence College

Janet M. Ruane (Author)

9781118874257, Wiley

Hardback, published 29 January 2016

312 pages
25.2 x 19.3 x 2 cm, 0.689 kg

Introducing Social Research Methods: Essentials for Getting the Edge is a concise and student-friendly introduction to research methods that uses examples from around the world to illustrate the centrality of social science research in our everyday lives.

  • Explains complex, multi-faceted concepts and methodologies in straightforward prose
  • Designed for students who are new to or skeptical of social science research methods as useful tools for approaching real-world challenges
  • Persuasively argues that social scientific proficiency unlocks an array of personal and professional opportunities beyond the realms of academia
  • A supplementary website features a glossary, test bank, Power Point presentations, a comprehensive list of web resources, a guide to relevant TED lectures and much more

About the Website ii

1 How Do We Know What We Know? Science as a Superior Way of Knowing 1

2 The Language of Science and Research: Learning to Talk the Talk and Walk the Walk 21

3 Ethics: It’s the Right Thing To Do 45

4 Designing Ideas: What Do We Want to Know and How Can We Get There? 67

5 Measure by Measure: Developing Measures—Making the Abstract Concrete 93

6 All That Glitters Is Not Gold: Assessing the Validity and Reliability of Measures 117

7 One Thing Leads to Another … or Does it? Tackling Causal Analysis 139

8 The Questionnaire: Would You Mind Taking the Time to Answer a Few Questions? 163

9 Having the Talk: Person to Person Information Exchanges 189

10 Field Research: Welcome to My World 209

11 Sample This! How Can So Few Tell Us About So Many? 231

12 Show Me the Numbers: Descriptive Statistics and Inferential Statistics 255

13 Pulling it Together: A Final Synthesis 283

Glossary 289

Index 295

Subject Areas: Society & culture: general [JF]
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