Individual Differences in Sensory and Consumer Science
Experimentation, Analysis and Interpretation

Presents state-of-the-art coverage on how to analyze and interpret individual differences in sensory and consumer science

Tormod Næs (Author), Paula Varela (Author), Ingunn Berget (Author)

9780081010006

Hardback, published 23 February 2018

260 pages
22.9 x 15.1 x 1.7 cm, 0.43 kg

Individual Differences in Sensory and Consumer Science: Experimentation, Analysis and Interpretation presents easily readable, state-of-the-art coverage on how to plan and execute experiments that give rise to individual differences, also providing the framework for successful analysis and interpretation of results. The book highlights the different methodologies that can be applied and how to select the correct methodology based on the type of study you are performing, be it product research and development, quality control or consumer acceptance studies.

1. Introduction
2. General concept and framework
3. Individual differences in descriptive sensory data
4. Individual differences in discrimination testing
5. Individual differences in projective mapping
6. Individual differences in CATA, sorting and PSP
7. Individual differences in TDS
8. Individual differences in consumer liking data (rating)
9. Individual differences in consumer liking data (choice based conjoint)
Appendix: The different statistical methods used

Subject Areas: Food & beverage technology [TDCT]