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Gorillas Can Dance
Lessons from Microsoft and Other Corporations on Partnering with Startups

Shameen Prashantham (Author)

9781119823582, Wiley

Hardback, published 11 November 2021

368 pages
23.1 x 15.8 x 3.8 cm, 0.68 kg

Achieve exceptional results with your organization's next partnership for corporate innovation

In Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the "why," "how," and "where" of corporate-startup partnering.

In this book, you’ll learn:

  • How to focus on the three pillars of synergy, interface, and exemplar to achieve outstanding results in your partnership
  • Why the very thing that attracts large corporations to startups—their significant differences—also makes it difficult to work together
  • Where in the world to find your ideal startup partnerships and how to use them as a force for good

Perfect for C-suite executives, managers, business unit heads, and corporate innovation managers, Gorillas Can Dance is a must-have resource for business leaders seeking strategic guidance on partnering and collaborating with startups.

Foreword by David Cohen, Co-Founder, Techstars

Preface

Prologue: Microsoft’s Startup Partnering Journey

PART 1: WHY

Chapter 1: Why entrepreneurship matters for large corporations

Chapter 2: Why partnering with startups isn’t easy

PART 2: HOW

Chapter 3: How to partner with startups systematically

Chapter 4: Building the capability to partner with startups

PART 3: WHERE

Chapter 5: Partnering with startups around the world

Chapter 6: Partnering with startups as a force for good

Epilogue: Three Mindsets for the SDG Decade of Action

References

Acknowledgements

About the Research

About the Author

Index

Subject Areas: Business & management [KJ]

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