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Fundraising for Libraries
How to Plan Profitable Special Events

Scott C. Stevenson (Edited by), . SFR (Author)

9781118690499, Wiley

Paperback / softback, published 9 July 2013

62 pages
27.9 x 21.6 x 0.3 cm, 0.169 kg

Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds.

Important topics covered include:

  • Fundraising essentials
  • Checklist guide for planning a gala
  • Key questions for first-time events
  • Budget saving tips
  • Annual special events
  • Effective silent auctions
  • Event sponsors
  • Boosting sponsorship revenue
  • Press releases
  • Documenting events
  • Catering
  • Guest engagement
  • Post-event follow-up
  • Event evaluation
  • Marketing and promotion
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Front Matter (Pages: 1-3)

CHAPTER 1 Selecting the Right Event, Targeting the Right Audience (Pages: 4-7)

CHAPTER 2 Pre-Event Planning: First Steps (Pages: 8-12)

CHAPTER 3 Creating a Budget to Visualize Profits (Pages: 13-16)

CHAPTER 4 Outlining an Organizational Structure (Pages: 17-19)

CHAPTER 5 Ideas and Themes (Pages: 20-26)

CHAPTER 6 Revenue-Generating Components (Pages: 27-32)

CHAPTER 7 Maximizing Sponsorship Revenue (Pages: 33-36)

CHAPTER 8 Strive for Record-Breaking Attendance (Pages: 37-40)

CHAPTER 9 Logistics: Food, Refreshments, Programs and More (Pages: 41-45)

CHAPTER 10 Promoting and Publicizing Your Event (Pages: 46-50)

CHAPTER 11 Pump Up the Wow Factor (Pages: 51-55)

CHAPTER 12 Post-Event Evaluation, Follow-Up Actions (Pages: 56-59)

Subject Areas: Business & management [KJ]
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