Enabling eBusiness
Integrating Technologies, Architectures and Applications

W. S. Whyte (Author)

9780471899419, Wiley

Paperback / softback, published 24 May 2001

450 pages
20.9 x 15.4 x 2.6 cm, 0.652 kg

"...outlines the many components to consider when building a retail business on-line..." (Reference Research Book News, November 2001)

*** Rating "overall the book is an easy read, and compared with similar books it is good value for money" (The Computer Bulletin - BCS, March 2002)

"Enabling the eBusiness" behandelt die technische Architektur und die Komponenten einer leistungsfähigen Infrastruktur für eBusiness-Anwendungen. Dabei wird eine Lücke zwischen theoretischen Grundlagen und Geschäftsmodellen geschlossen. Eine wichtige Rolle spielen auch Technologien des Online-Kundendienstes, des Supports und der Wartung.

Dedication.

Preface.

Introduction to eBusiness.

ELECTRONIC RETAILING.

The Principles of Electronic Retailing.

Retailing Network Technologies.

Retail Terminals.

The Retail (eCommerce) Server.

CREATING eBUSINESS.

eBusiness Systems Architecture.

Managing eBusiness Knowledge.

TRUST, SECURITY AND ELECTRONIC MONEY.

Trust.

Security.

Electronic Money.

SERVICE, SUPPLY AND MARKETING.

Service and Support.

Supply Chain Management.

Electronic Marketing.

Appendix A: ePeople: Choosing the Team.

Appendix B: eBusiness: The Future.

Bibliography.

Index.

Subject Areas: Electronics & communications engineering [TJ]