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Drop the Pink Elephant
15 Ways to Say What You Mean...and Mean What You Say
Bill McFarlan (Author), Eamonn Holmes (Foreword by)
9781841126371, Wiley
Paperback / softback, published 27 August 2004
208 pages
19.8 x 13 x 1.7 cm, 0.218 kg
"...full of advice about how to avoid sending out the wrong signals." (Human Resources, March 2006)
"As GMTV anchor, I interviewed hundreds of people every year. However well they interviewed, every single person would find it easier to explain their case by following these simple principles." "[Drop the Pink Elephant] ... tackle[s] every aspect of personal communication in a crisp, entertaining style." "There can be no whitewash at the White House." (Richard Nixon). These nine words turned the American nation against their President. Why? Because people hadn't linked the White House with a cover up until Nixon himself made the connection. His own denial created the story. It is perhaps the most famous Pink Elephant in history. But what exactly is a 'Pink Elephant'? Pink Elephants are the unnecessary negatives that clutter your conversation and meaning, sending out the wrong signals to anyone you communicate with. In Drop the Pink Elephant, Bill McFarlan reveals how to avoid the deadly trap of allowing poor communication skills to obscure your meaning and reduce your effectiveness. Drop the Pink Elephant is filled with helpful, simple and practical advice on how to make your words count for more. Put these straightforward lessons into practice and you will notice immediately how much more effectively you are able to communicate with others. Sharpen your conversation by: N.B. No animals were hurt in the making of this book. (Can you spot your first Pink Elephant?)
—EAMONN HOLMES
—THE PLAIN ENGLISH SOCIETY
World's Top Ten Pink Elephants xi SECTION ONE: Dump the Baggage and Create Clarity 1 1 Drop the Pink Elephant 3 SECTION TWO: Be Principled in What You Say 23 3 Staying on the Louisiana Highway 25 SECTION THREE: Positively Assert Yourself 73 8 Flush Out the Watering Down Words 75 SECTION FOUR: Think of the Audience 103 10 It's All Relative 105 SECTION FIVE: Create Deeper Understanding 137 13 Listen First to Understand 139 Appendix: What do Your Words Say About You? 165
Foreword xiii
Introduction xv
2 Every Picture Tells a Story 13
4 Sorry Seems to be the Hardest Word 32
5 Tell the Unpalatable Truth, Rather than the 'White Lie' 46
6 Thank You and Well Done 53
7 Who Looks Stupid When You Criticize in Public? 59
9 Talk Positively About Yourself 88
11 Email and Text – Bullets or Boomerangs 117
12 Three Little Questions 126
14 Powerful Words 148
15 Think, Talk, Act ... Then Tell the World 153
Index 175
Subject Areas: Self-help & personal development [VS]
