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Business Model Innovation
A Blueprint for Strategic Change

Integrates theories and frameworks with global cases to illustrate how business model innovation can solve business and societal problems.

Chander Velu (Author)

9781009181716, Cambridge University Press

Hardback, published 9 May 2024

306 pages
23.5 x 15.9 x 2.1 cm, 0.58 kg

'The book is firmly tethered to existing research (each chapter has several pages of references), and yet it is practical in its recommendations. In the particularly valuable and much-needed chapter 9, Velu also identifies the downside of business models that lead to conflicts of interest and other negative outcomes, and takes the reader through a powerful parsing of what went wrong at Lehman Brothers … Recommended.' R. Subramanian, CHOICE

What strategic challenges are faced by both start-ups and incumbent firms, and what opportunities do these challenges create for business model innovation? Focusing on the underpinning theory and concepts of business models, this book identifies new business models capable of creating sustainable competitive advantage, and guides readers through their implementation. A detailed introduction outlines current research in business model innovation (including directions for future research) and global business cases are applied throughout to illustrate key issues. Topics covered include market creation, leadership, digital technology adoption, small- and medium-sized enterprises, start-ups, sustainability, socio-economic development and conduct risk. Also discussed are the principles of the architecting economic systems, the role of government in influencing business models design, and how organisational structures must adapt in the context of business model innovation.

Preface
Acknowledgements
1. The Imperative for Business Model Innovation
2. Business Models and Creating Markets
3. Organisational Structure and Leadership
4. Digital Technologies and Transformation
5. Digital Platforms and Ecosystems
6. Small- and Medium-Sized Enterprises and Start-Up Business Models
7. Sustainability and Business Models
8. Business Models for Socio-Economic Development
9. Conduct Risk and Business Models
10. Conclusion
References
Index.

Subject Areas: Entrepreneurship [KJH]

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