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Boards That Love Fundraising
A How-to Guide for Your Board
"Zimmerman and Lehman have more than two decades of hands-on experience helping board members know how to do their job. This workbook distills their knowledge into helpful and easy exercises and tips that everyone in the nonprofit can use to raise more money." "The wisdom in Boards That Love Fundraising helped me and our board of directors deal with some of our most challenging issues. In this day and age, fundraising by board members is critical to the success of any nonprofit organization?including ours. Zimmerman and Lehman will help your board get there, too." "Bob and Ann?s book is so readable yet filled with knowledge and wonderful exercises. It is sure to be a hit with any current or future board member." "With step-by-step guidelines, this book is a ?must have? for those engaged in fundraising."
—Kim Klein, publisher, Grassroots Fundraising Journal
—Janet Knipe, executive director, California Youth Correction
—Marcie Storch, director of development, Legal Aid Society of San Mateo County, California
—Allyson Hewitt, executive director/directrice general, Safe Kids Canada
Robert M. Zimmerman (Author), Ann W. Lehman (Author)
9780787968120, Wiley
Paperback / softback, published 5 March 2004
128 pages
28 x 21.5 x 0.8 cm, 0.366 kg
"There are many fine books on fundraising, but few delineate the board member's role with such clarity." (Stage Directions, 12/1/2004) "The book is a user-friendly soft-cover workbook providing information on how to more effectively raise money." (Contra Costa Times, 4/2/2004)
Written by Robert Zimmerman and Ann Lehman--leading experts in the field of fundraising and board development--Boards That Love Fundraising not only shows that all board members (no matter the level of experience) can learn to raise funds but also provides effective tips to the more experienced fundraisers. This workbook explains your fundraising responsibility as a board member while it: "The book provides tips to help board members overcome the fear of rejection and feel more comfortable asking for support." [The authors exploration of] " ..topics such as how to ask for a substantial gift and motivations for giving are especially effective."
-- The Chronicle of Philanthropy, May 27, 2004
-- September 22, 2004, The Foundation Center, Philanthropy News Digest
About the Authors. Introduction. 1. What Every Board Member Needs to Know to Start Fundraising. The Five Responsibilities of a Nonprofit Board. Specific Board Fundraising Responsibilities. A Healthy Board. Advisory Boards. Campaigns. 2. Fundraising Rules Underlying Successful Appeals. Programming Determines Funding. Getting People to Ask. People Love to Give Away Money. People Give Money to People. Fundraising from the Perspective of the Donor, Not the Applicant. People Give to Strength, Not Crisis. Specificity is Next to Godliness. Successful Fundraising Depends on Careful Record Keeping. Ten Percent of the People Give 90 Percent of the Money. Donors’ Gifts Must Be Recognized Immediately. Good Fundraising is Opportunistic. 3. The Board’s Role in Specific Fundraising Activities. Individual Contributions. Contributions from Businesses. Grants. 4. Effective Board Recruitment. Whom to Recruit. How to Recruit. 5. Primed for Fundraising. Creating a Development Plan. What the Board Needs to Understand About Fundraising Staff. What Development Staff Can and Cannot Do. Specific Fundraising Roles. Fundraising Costs. Working with Consultants. Evaluating Your Fundraising Effort. Conclusion. Resource A: Major Donor Solicitation: Asking for the Gift. Resource B: Major Donor Solicitation Scripts. Index.
Subject Areas: Business & management [KJ]
