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A Fast and Frugal Finance
Bridging Contemporary Behavioral Finance and Ecological Rationality
An introduction to financial reasoning from the 'fast and frugal' perspective of behavioral finance that includes techniques for practitioners
William P. Forbes (Author), Aloysius Obinna Igboekwu (Author), Shabnam Mousavi (Author)
9780128124956
Paperback, published 19 November 2019
276 pages
22.9 x 15.1 x 1.8 cm, 0.52 kg
Approx.260 pages
Section I A Fast-and-Frugal Approach to Finance 1. Introduction2. Fast-and-Frugal Heuristics3. Adaptive or Efficient Financial Markets?4. Financial Regulations and Heuristics5. When Fast-and-Frugal Works Best Section II Applications of Fast-and-Frugal Finance6. Fast-and-Frugal Asset Pricing7. Fast-and-Frugal Portfolio Theory8. Fast-and-Frugal Financial Analysis9. Inference Under the Law of Small Numbers: Earnings Streaks Rather Than Earning Numbers10. A Fast-and-Frugal Finance