{"product_id":"white-balance-how-hollywood-shaped-colorblind-ideology-and-undermined-civil-rights-hardback-9781469655796","title":"White Balance; How Hollywood Shaped Colorblind Ideology and Undermined Civil Rights (Hardback) 9781469655796","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eWhite Balance\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow Hollywood Shaped Colorblind Ideology and Undermined Civil Rights\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eJustin Gomer (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781469655796\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 29 June 2020\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e268 pages, 23 halftones\u003cbr\u003e23.3 x 15.5 x 1.9 cm, 0.55 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003eThrough clear writing . . . Gomer makes thoughtful connections to support a compelling argument that Hollywood played an influential role in the popularization of racial colorblindness. . . . \u003ci\u003eWhite Balance\u003c\/i\u003e is a well-written and much-needed study of colorblindness – one of the few book-length sources that explores the role of race-neutral perspectives in American society and culture.--\u003ci\u003eBlack Perspectives\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eThe racial ideology of colorblindness has a long history. In 1963, Martin Luther King famously stated, \"I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.\" However, in the decades after the civil rights movement, the ideology of colorblindness co-opted the language of the civil rights era in order to reinvent white supremacy and dismantle the civil rights movement's legal victories without offending political decorum. Yet, the spread of colorblindness could not merely happen through political speeches, newspapers, or books. The key, Justin Gomer contends, was film--as race-conscious language was expelled from public discourse, Hollywood provided the visual medium necessary to dramatize an anti\u0026amp;ndash;civil rights agenda over the course of the 70s, 80s, and 90s.\u003cbr\u003e \u003cbr\u003eIn blockbusters like \u003ci\u003eDirty Harry\u003c\/i\u003e, \u003ci\u003eRocky\u003c\/i\u003e, and \u003ci\u003eDangerous Minds\u003c\/i\u003e, filmmakers capitalized upon the volatile racial, social, and economic struggles in the decades after the civil rights movement, shoring up a powerful, bipartisan ideology that would be wielded against race-conscious policy, the memory of black freedom struggles, and core aspects of the liberal state itself.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"The University of North Carolina Press","offers":[{"title":"Brand New","offer_id":52588940067096,"sku":"9781469655796","price":63.49,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/white-balance-how-hollywood-shaped-colorblind-ideology-and-undermined-civil-rights-hardback-9781469655796","provider":"Freshly Printed Books","version":"1.0","type":"link"}