{"product_id":"virtual-natives-how-a-new-generation-is-revolutionizing-the-future-of-work-play-and-culture-hardback-9781394171354","title":"Virtual Natives; How a New Generation is Revolutionizing the Future of Work, Play, and Culture (Hardback) 9781394171354","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eVirtual Natives\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow a New Generation is Revolutionizing the Future of Work, Play, and Culture\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eCatherine D. Henry (Author), Leslie Shannon (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781394171354, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 13 September 2023\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e304 pages\u003cbr\u003e23.1 x 16 x 3.3 cm, 0.476 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eThe eclipse of Digital Natives and the dawn of virtual culture—how Gen A, Z are radically redefining the future of work, play, economics, and social life.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWe’re living through what is arguably one of the most exciting, confusing, and powerful social moments in the history of humanity, the shift from the Digital Age to the Virtual Age. This shift is being driven by technology, and the people who are leading it are the ones who know it best: the Virtual Natives, made up of Gen Alpha and Z. This book will introduce you to the Virtual Native cohort and mindset, decipher their socio-cultural and economic experiences, and unpack their expectations of companies looking to engage, market, or employ them.\u003c\/p\u003e \u003cp\u003eIn this book, we explore:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow Virtual Natives are deploying the new technologies driving the virtualized world\u003c\/li\u003e \u003cli\u003eHow relationships and work habits are being virtualized\u003c\/li\u003e \u003cli\u003eIdentify ten main Virtual Native-led behaviors that are upending work and culture\u003c\/li\u003e \u003cli\u003eHow Virtual Natives are evolving their expertise into a full-blown economy\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cbr\u003eThis is nothing short of a cultural revolution. Virtual Natives are the driving force behind a seismic change that is redefining the world through technology and virtual worlds: this book tells you how they are navigating everything from AI to Augmented and virtual reality, gaming, blockchain and Web3 in easy, accessible language.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eTo understand the future, read Virtual Natives.\u003c\/i\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface: Welcome to the Dawn of the Virtual Natives vii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1 A Generation Unlike Any Other 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Virtual Is the New Digital 3\u003c\/p\u003e \u003cp\u003eChapter 2 What Is Reality, Anyway? 13\u003c\/p\u003e \u003cp\u003eChapter 3 Fluid Identities 25\u003c\/p\u003e \u003cp\u003eChapter 4 Radical Acceptance 39\u003c\/p\u003e \u003cp\u003eChapter 5 Putting on the “Rizz” 53\u003c\/p\u003e \u003cp\u003eChapter 6 From Apprentice to Expert 63\u003c\/p\u003e \u003cp\u003eChapter 7 Create, Consume, and Own 73\u003c\/p\u003e \u003cp\u003eChapter 8 Autonomous Agents 89\u003c\/p\u003e \u003cp\u003eChapter 9 Send Pics 107\u003c\/p\u003e \u003cp\u003eChapter 10 The First Cyborgs 119\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2 The Revolution Starts Here 131\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 11 Meet the Degens 133\u003c\/p\u003e \u003cp\u003eChapter 12 You’re Not the Boss of Me 145\u003c\/p\u003e \u003cp\u003eChapter 13 Love, Sex, and Algorithms 157\u003c\/p\u003e \u003cp\u003eChapter 14 Web3 and the Culture 169\u003c\/p\u003e \u003cp\u003eChapter 15 Life Is Games 181\u003c\/p\u003e \u003cp\u003eChapter 16 The Charismatics 191\u003c\/p\u003e \u003cp\u003eChapter 17 Main Character Energy 211\u003c\/p\u003e \u003cp\u003eChapter 18 Future Forward: Virtual Natives and the New Tech Landscape 225\u003c\/p\u003e \u003cp\u003eEpilogue: Invisible Architecture 237\u003c\/p\u003e \u003cp\u003eNotes 243\u003c\/p\u003e \u003cp\u003eAcknowledgments 279\u003c\/p\u003e \u003cp\u003eAbout the Authors 281\u003c\/p\u003e \u003cp\u003eIndex 283\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52470095773976,"sku":"9781394171354","price":18.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781394171354.jpg?v=1785633101","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/virtual-natives-how-a-new-generation-is-revolutionizing-the-future-of-work-play-and-culture-hardback-9781394171354","provider":"Freshly Printed Books","version":"1.0","type":"link"}