{"product_id":"trump-and-us-what-he-says-and-why-people-listen-hardback-9781108490818","title":"Trump and Us; What He Says and Why People Listen (Hardback) 9781108490818","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eTrump and Us\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eWhat He Says and Why People Listen\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003eTrump won the presidency not because of partisanship, policy, or economic factors but because of how he makes people feel.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRoderick P. Hart (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781108490818, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 14 February 2020\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e278 pages, 9 b\/w illus.  26 tables\u003cbr\u003e23.5 x 15.8 x 2.2 cm, 0.58 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e'This book is a brilliant dissection, by a renowned communications scholar, of the political messaging that Donald Trump used to win the presidency in 2016 … Many readers of this book will, therefore, probably come away from it feeling as if they had just witnessed a real-life autopsy: repulsed, but also awed … a compelling, insightful examination of Trump's successful campaign rhetoric.' Mel Laracey, Congress \u0026amp; the Presidency\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eWhy did 62 million Americans vote for Donald Trump? Trump and Us offers a fresh perspective on this question, taking seriously the depth and breadth of Trump's support. An expert in political language, Roderick P. Hart turns to Trump's words, voters' remarks, and media commentary for insight. The book offers the first systematic rhetorical analysis of Trump's 2016 campaign and early presidency, using text analysis and archives of earlier presidential campaigns to uncover deep emotional undercurrents in the country and provide historical comparison. Trump and Us pays close attention to the emotional dimensions of politics, above and beyond cognition and ideology. Hart argues it was not partisanship, policy, or economic factors that landed Trump in the Oval Office but rather how Trump made people feel.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePart I. Feeling Conflicted: 1. Trump's arrival\u003cbr\u003e Part II. Feeling Ignored: 2. Trump's simplicity\u003cbr\u003e 3. Trump's populism\u003cbr\u003e Part II. Feeling Trapped: 4. Trump's passions\u003cbr\u003e 5. Trump's stories\u003cbr\u003e Part IV. Feeling Besieged: 6. Trump's medicine\u003cbr\u003e 7. Trump's journalism\u003cbr\u003e Part V. Feeling Tired: 8. Trump's novelty\u003cbr\u003e 9. Trump's spontaneity\u003cbr\u003e Part VI. Feeling Resolute: 10. Trump's lessons.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Media, information \u0026amp; communication industries [\u003ca title=\"See our other books on Media, information \u0026amp; communication industries\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Media,%20information%20\u0026amp;%20communication%20industries%20%5BKNT%5D%22\"\u003eKNT\u003c\/a\u003e], Comparative politics [\u003ca title=\"See our other books on Comparative politics\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Comparative%20politics%20%5BJPB%5D%22\"\u003eJPB\u003c\/a\u003e], Sociology [\u003ca title=\"See our other books on Sociology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Sociology%20%5BJHB%5D%22\"\u003eJHB\u003c\/a\u003e], Media studies [\u003ca title=\"See our other books on Media studies\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Media%20studies%20%5BJFD%5D%22\"\u003eJFD\u003c\/a\u003e], Society \u0026amp; social sciences [\u003ca title=\"See our other books on Society \u0026amp; social sciences\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Society%20\u0026amp;%20social%20sciences%20%5BJ%5D%22\"\u003eJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46266377404696,"sku":"9781108490818","price":78.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9781108490818i_f50f75d9-9811-499a-a5c7-abd0fd1f700e.jpg?v=1696706646","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/trump-and-us-what-he-says-and-why-people-listen-hardback-9781108490818","provider":"Freshly Printed Books","version":"1.0","type":"link"}