{"product_id":"the-ultimate-linkedin-sales-guide-how-to-use-digital-and-social-selling-to-turn-linkedin-into-a-lead-sales-and-revenue-generating-machine-hardback-9781119787884","title":"The Ultimate LinkedIn Sales Guide; How to Use Digital and Social Selling to Turn LinkedIn into a Lead, Sales and Revenue Generating Machine (Hardback) 9781119787884","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Ultimate LinkedIn Sales Guide\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow to Use Digital and Social Selling to Turn LinkedIn into a Lead, Sales and Revenue Generating Machine\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDaniel Disney (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781119787884, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 22 April 2021\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e368 pages\u003cbr\u003e23.6 x 15.8 x 4.8 cm, 0.59 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eBecome a LinkedIn power user and harness the potential of social selling \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWith the impact of COVID, remote working has become big, and so has the use of digital\/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. \u003ci\u003eThe Ultimate LinkedIn Sales Guide\u003c\/i\u003e is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio \u0026amp; video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. \u003c\/p\u003e \u003cp\u003eNo matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In \u003ci\u003eThe Ultimate LinkedIn Sales Guide\u003c\/i\u003e you will learn how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eUse the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing \u003c\/li\u003e \u003cli\u003eCreate the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status \u003c\/li\u003e \u003cli\u003eGenerate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers \u003c\/li\u003e \u003cli\u003eUtilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles \u003c\/li\u003e \u003cli\u003eAnd so much more!\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e \u003ci\u003eThe Ultimate LinkedIn Sales Guide\u003c\/i\u003e is a must read for anyone wishing to utilise LinkedIn to improve sales. \u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eForeword xiii\u003cbr\u003e\u003cbr\u003e About the Author xvii\u003cbr\u003e\u003cbr\u003e Introduction xxiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1 About LinkedIn 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 The History of LinkedIn 3\u003c\/p\u003e \u003cp\u003eChapter 2 LinkedIn Free versus Premium\/Sales Navigator 7\u003c\/p\u003e \u003cp\u003eChapter 3 The Pillars of LinkedIn Success 13\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2 The Perfect Profile 19\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4 Creating a Fully Optimised LinkedIn Profile 21\u003c\/p\u003e \u003cp\u003eChapter 5 Your Digital Suit or Dress… 29\u003c\/p\u003e \u003cp\u003eChapter 6 Common LinkedIn Profile Mistakes 37\u003c\/p\u003e \u003cp\u003eChapter 7 Building the Ultimate LinkedIn Profile 43\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3 Growing Your Network 73\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 8 Using LinkedIn Searches 75\u003c\/p\u003e \u003cp\u003eChapter 9 Growing Your LinkedIn Network 87\u003c\/p\u003e \u003cp\u003eChapter 10 Sending Personalised Connection Requests 97\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4 Messaging 107\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 11 LinkedIn Messaging 109\u003c\/p\u003e \u003cp\u003eChapter 12 LinkedIn Message Templates 119\u003c\/p\u003e \u003cp\u003eChapter 13 LinkedIn Audio and Video Messages 127\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 5 Content 155\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14 Sharing Content on LinkedIn 157\u003c\/p\u003e \u003cp\u003eChapter 15 Creating Content on LinkedIn 173\u003c\/p\u003e \u003cp\u003eChapter 16 Writing Articles on LinkedIn 221\u003c\/p\u003e \u003cp\u003eChapter 17 Creating Viral Content on LinkedIn 237\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 6 Personal Branding 245\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 18 Building an Industry-Leading Personal Brand 247\u003c\/p\u003e \u003cp\u003eChapter 19 Generating Leads from LinkedIn 259\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 7 Sales Strategy 265\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 20 Account-Based Marketing, Managing Accounts \u0026amp; Building Digital Relationships 267\u003c\/p\u003e \u003cp\u003eChapter 21 Multi-Touch Selling 271\u003c\/p\u003e \u003cp\u003eChapter 22 Linked In Tools, Technology \u0026amp; Software 275\u003c\/p\u003e \u003cp\u003eChapter 23 Measuring Results on LinkedIn \u0026amp; Your SSI Score 281\u003c\/p\u003e \u003cp\u003eChapter 24 LinkedIn Sales Navigator Tips 285\u003c\/p\u003e \u003cp\u003eChapter 25 The Future of Social \u0026amp; Digital Selling 293\u003c\/p\u003e \u003cp\u003eChapter 26 The Prospecting Maze 299\u003c\/p\u003e \u003cp\u003eWorking with Daniel Disney 311\u003cbr\u003e\u003cbr\u003e Acknowledgements 323\u003cbr\u003e\u003cbr\u003e Index 329\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52453469421848,"sku":"9781119787884","price":17.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781119787884.jpg?v=1785284879","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-ultimate-linkedin-sales-guide-how-to-use-digital-and-social-selling-to-turn-linkedin-into-a-lead-sales-and-revenue-generating-machine-hardback-9781119787884","provider":"Freshly Printed Books","version":"1.0","type":"link"}