{"product_id":"the-therapists-advertising-and-marketing-kit-multiple-component-retail-product-parts-enclosed-9780471413400","title":"The Therapist's Advertising and Marketing Kit (Multiple-component retail product, part(s) enclosed) 9780471413400","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Therapist's Advertising and Marketing Kit\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eLaurie C. Grand (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471413400, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eMultiple-component retail product, part(s) enclosed, published 5 February 2002\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e224 pages\u003cbr\u003e26.8 x 22.2 x 1.1 cm, 0.533 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eAll the tools you need to advertise and market your practice\u003cbr\u003e \u003cbr\u003e The Therapist's Advertising and Marketing Kit is an invaluable collection of ready-to-use marketing and advertising materials designed specifically for mental health professionals looking to manage and grow their practice. Designed to help everyone from the new to the more experienced practitioner, this unique, timesaving resource will help you successfully build your practice, showing you how to develop an effective marketing plan and presenting guidelines for creating numerous kinds of powerful marketing and advertising materials, including:\u003cbr\u003e * Yellow page, newspaper, and magazine ads\u003cbr\u003e * Flyers and brochures\u003cbr\u003e * Postcards and card packs\u003cbr\u003e * Press releases and public service announcements\u003cbr\u003e * Stationery and business cards\u003cbr\u003e * Radio and TV ad scripts\u003cbr\u003e * Web pages\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e A unique benefit of this book is the enclosed CD-ROM, which includes a portfolio of actual samples of all the contents--including the Web sites--formatted in Microsoft Word. This makes the process even easier for busy practitioners--you can choose the ones you like best, customize them to your needs, and put them to work immediately for your practice.\u003cbr\u003e \u003cbr\u003e Now it's easier than ever to design a marketing effort that maximizes your practice's visibility, thanks to The Therapist's Advertising and Marketing Kit--a resource no psychologist, social worker, therapist, counselor, or any other mental health professional can afford to be without.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eIntroduction. \u003cbr\u003e \u003cbr\u003e  Advertising. \u003cbr\u003e \u003cbr\u003e  Newspaper Ads. \u003cbr\u003e \u003cbr\u003e  Yellow Pages Ads. \u003cbr\u003e \u003cbr\u003e  Brochures. \u003cbr\u003e \u003cbr\u003e  Postcards. \u003cbr\u003e \u003cbr\u003e  Cards Packs. \u003cbr\u003e \u003cbr\u003e  Flyers. \u003cbr\u003e \u003cbr\u003e  Press Releases and PSAs. \u003cbr\u003e \u003cbr\u003e  Stationery. \u003cbr\u003e \u003cbr\u003e  Web Pages.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Psychology [\u003ca title=\"See our other books on Psychology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Psychology%20%5BJM%5D%22\"\u003eJM\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52293470978328,"sku":"9780471413400","price":51.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471413400.jpg?v=1781640898","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-therapists-advertising-and-marketing-kit-multiple-component-retail-product-parts-enclosed-9780471413400","provider":"Freshly Printed Books","version":"1.0","type":"link"}