{"product_id":"the-semantics-of-colour-a-historical-approach-hardback-9780521899925","title":"The Semantics of Colour; A Historical Approach (Hardback) 9780521899925","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Semantics of Colour\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eA Historical Approach\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003eThis book presents the basic principles of modern colour semantics and discusses the crucial differences between modern and historical colour studies.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eC. P. Biggam (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780521899925, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 29 March 2012\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e274 pages, 12 tables\u003cbr\u003e23.5 x 15.5 x 1.7 cm, 0.55 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eHuman societies name and classify colours in various ways. Knowing this, is it possible to retrieve colour systems from the past? This book presents the basic principles of modern colour semantics, including the recognition of basic vocabulary, subsets, specialised terms and the significance of non-colour features. Each point is illustrated by case studies drawn from modern and historical languages from around the world. These include discussions of Icelandic horses, Peruvian guinea-pigs, medieval roses, the colour yellow in Stuart England, and Polynesian children's colour terms. Major techniques used in colour research are presented and discussed, such as the evolutionary sequence, Natural Semantic Metalanguage and Vantage Theory. The book also addresses whether we can understand the colour systems of the past, including prehistory, by combining various semantic techniques currently used in both modern and historical colour research with archaeological and environmental information.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e1. What is colour?\u003cbr\u003e 2. What is colour semantics?\u003cbr\u003e 3. Basic colour terms\u003cbr\u003e 4. Non-basic and non-standard colour expressions\u003cbr\u003e 5. Basic colour categories\u003cbr\u003e 6. The evolutionary sequence\u003cbr\u003e 7. Different approaches\u003cbr\u003e 8. Historical projects: preliminaries\u003cbr\u003e 9. Synchronic studies\u003cbr\u003e 10. Diachronic studies\u003cbr\u003e 11. Prehistoric colour studies\u003cbr\u003e 12. Applications and potential.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Semantics, discourse analysis, etc [\u003ca title=\"See our other books on Semantics, discourse analysis, etc\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Semantics,%20discourse%20analysis,%20etc%20%5BCFG%5D%22\"\u003eCFG\u003c\/a\u003e], Psycholinguistics [\u003ca title=\"See our other books on Psycholinguistics\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Psycholinguistics%20%5BCFD%5D%22\"\u003eCFD\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46005568405784,"sku":"9780521899925","price":52.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9780521899925i_c86261ff-795b-4681-99be-62df630c7f7d.jpg?v=1691359188","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-semantics-of-colour-a-historical-approach-hardback-9780521899925","provider":"Freshly Printed Books","version":"1.0","type":"link"}