{"product_id":"the-project-managers-mba-how-to-translate-project-decisions-into-business-success-hardback-9780787952563","title":"The Project Manager's MBA; How to Translate Project Decisions into Business Success (Hardback) 9780787952563","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Project Manager's MBA\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow to Translate Project Decisions into Business Success\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDennis J. Cohen (Author), Robert J. Graham (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780787952563, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 27 November 2000\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e264 pages\u003cbr\u003e24.3 x 18.8 x 2.4 cm, 0.612 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"This book touches on issues that are critical to a project's success but are frequently ignored by project managers. I consider this a must-read for anyone who wants to manage projects effectively.\" --Judd Kuehn, senior project management consultant, Chevron USA Inc.\u003cbr\u003e \u003cbr\u003e \"Dennis Cohen and Bob Graham, two pioneers in the development of project management education materials, produce a book that further enhances their status as icons in the field. This book provides the knowledge and skill project managers need to integrate their projects into the total business enterprise.\" --Paul C. Dinsmore, author, Winning in Business with Enterprise Project Management\u003cbr\u003e \u003cbr\u003e \"Cohen and Graham have presented a provocative view of the project manager's role that will stretch, expand, and challenge skill-sets and perspectives. It will prompt project managers and their teams to not only manage their projects well, but to look beyond to the larger organizational and financial contexts in which their projects reside and contribute. This is a critical mindset and paradigm shift for tomorrow's successful project managers!\" --Robert Storeygard, project leadership specialist, 3M Learning Center-Business Acumen-Project Management and Teamwork Group\u003cbr\u003e \u003cbr\u003e \"This book is both timely and informative, a must-read, as the project manager evoles from a project-centric focus to a business focus. Bob and Dennis use an easy-to-read style with lots of examples to transform abstract financial concepts into something less intimidating.\" --Gregory M. Willits, project management process champion, Motorola\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eDie traditionelle Rolle des Projektmanagers hat sich geändert. Projektmanager müssen heute denken wie ein CEO und dabei immer den Shareholder Value im Auge haben. Darüber hinaus müssen sie verstehen, wie die einzelnen Elemente ihrer Projekte zum Unternehmen als Ganzes beitragen. \"The Project Manager's MBA\" bietet den methodischen Rahmen, um Unternehmensprojekte in engem Zusammenhang mit Unternehmenskonzepten zu betrachten. Mit Hilfe eines Online-Berechnungssystems können Manager ihre Entscheidungen im Hinblick auf deren möglichen Einfluß auf die Unternehmensziele analysieren.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePreface xi \u003cp\u003eThe Authors xvii\u003c\/p\u003e \u003cp\u003e1 An Entrepreneurial Approach to Managing Projects 1\u003c\/p\u003e \u003cp\u003e2 Accounting and Finance Basics for the Project Management Entrepreneur 25\u003c\/p\u003e \u003cp\u003e3 Business Strategy: Where Are We Going and How Are We Going to Get There? 57\u003c\/p\u003e \u003cp\u003e4 Project Management Processes for Business Results 85\u003c\/p\u003e \u003cp\u003e5 Marketing and the Project Manager: Understanding the Customer and the Competition Too 109\u003c\/p\u003e \u003cp\u003e6 Project and Post-Project Costs 135\u003c\/p\u003e \u003cp\u003e7 Why Finance Matters for Project Managers 153\u003c\/p\u003e \u003cp\u003e8 Decision Making and the Business Systems Approach 187\u003c\/p\u003e \u003cp\u003e9 The Project Venture Development Process 199\u003c\/p\u003e \u003cp\u003eAppendix: An Outline for Building a Project Business Case and Plan 207\u003c\/p\u003e \u003cp\u003eGlossary 213\u003c\/p\u003e \u003cp\u003eReferences 227\u003c\/p\u003e \u003cp\u003eIndex 231\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Jossey-Bass","offers":[{"title":"Brand New","offer_id":52410656031000,"sku":"9780787952563","price":37.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780787952563_104977.jpg?v=1784247010","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-project-managers-mba-how-to-translate-project-decisions-into-business-success-hardback-9780787952563","provider":"Freshly Printed Books","version":"1.0","type":"link"}