{"product_id":"the-practical-guide-to-information-design-hardback-9780471662952","title":"The Practical Guide to Information Design (Hardback) 9780471662952","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Practical Guide to Information Design\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eRonnie Lipton (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471662952, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 20 February 2007\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e272 pages, Photos: 145 B\u0026amp;W, 64 Color; Drawings: 63 B\u0026amp;W, 0 Color\u003cbr\u003e23.1 x 20.8 x 2 cm, 0.816 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eThe definitive, behind-the-scenes guide to mastering information design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFinally, in one usable format, here's your single-volume resource for designing clear projects that really work for your audience. \u003ci\u003eThe Practical Guide to Information Design\u003c\/i\u003e provides all the tools, resources, and best practices that designers need to create highly successful print and digital information design projects.\u003c\/p\u003e \u003cp\u003eA brilliant combination of practice and theory, this highly visual book covers the principles of design, perception, and usability, complete with step-by-step examples that feature the work of today's leading professionals. Comprehensively illustrated with hundreds of valuable graphs, maps, tables, line drawings, and photos, The Practical Guide to Information Design features:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eComplete descriptions and comparisons of various formats\u003c\/li\u003e \u003cli\u003eA range of helpful exercises to reinforce covered material\u003c\/li\u003e \u003cli\u003eHandy summary boxes, bulleted lists, captions, and examples\u003c\/li\u003e \u003cli\u003eA wealth of useful resources for professionals and students\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eAcknowledgments.  \u003cp\u003eIntroduction.\u003c\/p\u003e \u003cp\u003eSECTION I: AUDIENCE.\u003c\/p\u003e \u003cp\u003eIdentifying the Audience.\u003c\/p\u003e \u003cp\u003eChapter 1. How humans (almost) universally Perceive.\u003c\/p\u003e \u003cp\u003eChapter 2. Usability and how to achieve it.\u003c\/p\u003e \u003cp\u003eSECTION II: WORD DESIGN.\u003c\/p\u003e \u003cp\u003eHow to Design Understandably.\u003c\/p\u003e \u003cp\u003eChapter 3. How to work with type and layout.\u003c\/p\u003e \u003cp\u003eChapter 4. How to write clearly.\u003c\/p\u003e \u003cp\u003eChapter 5. How to use color meaningfully.\u003c\/p\u003e \u003cp\u003eSECTION III: PICTURE DESIGN.\u003c\/p\u003e \u003cp\u003eHow to Design Meaningful Graphics.\u003c\/p\u003e \u003cp\u003eChapter 6. How to make pictures that inform.\u003c\/p\u003e \u003cp\u003eChapter 7. Design, label, and caption diagrams clearly.\u003c\/p\u003e \u003cp\u003eChapter 8. Clear forms improve users' experience.\u003c\/p\u003e \u003cp\u003eChapter 9. How to help people find their way clearly.\u003c\/p\u003e \u003cp\u003eBibliography\/resources.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e \u003cp\u003eAbout the author.\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Industrial \/ commercial art \u0026amp; design [\u003ca title=\"See our other books on Industrial \/ commercial art \u0026amp; design\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Industrial%20\/%20commercial%20art%20\u0026amp;%20design%20%5BAK%5D%22\"\u003eAK\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52516389585176,"sku":"9780471662952","price":31.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471662952.jpg?v=1786686241","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-practical-guide-to-information-design-hardback-9780471662952","provider":"Freshly Printed Books","version":"1.0","type":"link"}