{"product_id":"the-power-of-mobility-how-your-business-can-compete-and-win-in-the-next-technology-revolution-hardback-9780470171288","title":"The Power of Mobility; How Your Business Can Compete and Win in the Next Technology Revolution (Hardback) 9780470171288","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Power of Mobility\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow Your Business Can Compete and Win in the Next Technology Revolution\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRussell McGuire (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780470171288, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 16 October 2007\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e256 pages, Exhibits: 3 B\u0026amp;W, 0 Color\u003cbr\u003e23.6 x 16.3 x 2.5 cm, 0.472 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"...the biggest benefit of the book to knowledgeable readers would be in providing ammunition for convincing skeptical managers, customers, or suppliers to make the changes necessary to exploit the opportunities created by mobility\". (\u003ci\u003eJournal of Product Innovation Management\u003c\/i\u003e; 2009)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003ePraise For \u003ci\u003eThe Power of Mobility: How Your Business Can Compete and Win in the Next Technology Revolution\u003c\/i\u003e\u003c\/b\u003e  \u003cp\u003e\"Mobility is the next technology force that is redefining how businesses operate. Going forward, the winners will be 'anywhere enterprises' that learn how to combine the Power of Mobility with broadband connectivity to create competitive advantage. Russell's book lays out a straightforward road map for how to do just that.\"\u003cbr\u003e —\u003cb\u003eBerge Ayvazian\u003c\/b\u003e, Chief Strategy Officer, Yankee Group\u003c\/p\u003e \u003cp\u003e\"Our experience has proved that integrating the mobility of our services into the lives of students creates tremendous opportunities and new value. The ideas presented in this book will serve organizations and businesses of all types well as they explore the innovative growth that can come with the Power of Mobility.\"\u003cbr\u003e —\u003cb\u003eDr. Karen Pennington\u003c\/b\u003e, Vice President, Student Development and Campus Life, Montclair State University\u003c\/p\u003e \u003cp\u003e\"For many professionals, the workplace is no longer a 'place,' and the work day is no longer a 'day.' \u003ci\u003eThe Power of Mobility\u003c\/i\u003e shows us that companies that recognize this fundamental shift are in the best position to take advantage of mobility to increase business agility, transform the way they serve customers, and enable exciting new business models.\"\u003cbr\u003e —\u003cb\u003eDon Proctor\u003c\/b\u003e, Senior Vice President, Collaboration Software Group, Cisco\u003c\/p\u003e \u003cp\u003e\"What businesses need is a plain English explanation of the new values and disciplines of the Mobility Age. In \u003ci\u003eThe Power of Mobility\u003c\/i\u003e, Russell McGuire provides that clear guidance without the 'technospeak.'\"\u003cbr\u003e —\u003cb\u003eClint Parr\u003c\/b\u003e, Chief Executive Officer and President, Anyware Mobile Solutions\u003c\/p\u003e \u003cp\u003e\"Companies that figure out how to keep employees connected and leverage context have the opportunity to outperform their peers in the marketplace. \u003ci\u003eThe Power of Mobility\u003c\/i\u003e explains what this all means in simple terms, describes how companies can build mobility into their businesses, and provides helpful examples for those wanting to gain competitive advantage.\"\u003cbr\u003e —\u003cb\u003eH.P. Jin\u003c\/b\u003e, PhD, Chief Executive Officer \u0026amp; President, TeleNav Inc.\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eThe Power of Mobility\u003c\/i\u003e prepares you, in a step-by-step fashion, to interpret the opportunity presented by mobility into your firm's environment.\"\u003cbr\u003e —\u003cb\u003eDanny Briere\u003c\/b\u003e, Chief Executive Officer, Telechoice\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eForeword.  \u003cp\u003ePreface.\u003c\/p\u003e \u003cp\u003eAcknowledgements.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1. The Mobility Age.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1. Technology Sets the Stage.\u003c\/p\u003e \u003cp\u003eChapter 2. Redefining Communications.\u003c\/p\u003e \u003cp\u003eChapter 3. The Law of Mobility Signals Transformation.\u003c\/p\u003e \u003cp\u003eChapter 4. What Power?\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2. Seven Steps to the Power of Mobility.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5. Introducing the Seven Steps.\u003c\/p\u003e \u003cp\u003eChapter 6. Digitize.\u003c\/p\u003e \u003cp\u003eChapter 7. Connect.\u003c\/p\u003e \u003cp\u003eChapter 8. Evaluate.\u003c\/p\u003e \u003cp\u003eChapter 9. Limit.\u003c\/p\u003e \u003cp\u003eChapter 10. Position.\u003c\/p\u003e \u003cp\u003eChapter 11. Protect.\u003c\/p\u003e \u003cp\u003eChapter 12. Learn from Your Customers.\u003c\/p\u003e \u003cp\u003eChapter 13. Go Capture the Power!\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52257148698904,"sku":"9780470171288","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780470171288.jpg?v=1781277648","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-power-of-mobility-how-your-business-can-compete-and-win-in-the-next-technology-revolution-hardback-9780470171288","provider":"Freshly Printed Books","version":"1.0","type":"link"}