{"product_id":"the-influence-game-50-insider-tactics-from-the-washington-d-c-lobbying-world-that-will-get-you-to-yes-hardback-9781118271599","title":"The Influence Game; 50 Insider Tactics from the Washington D.C. Lobbying World that Will Get You to Yes (Hardback) 9781118271599","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Influence Game\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003e50 Insider Tactics from the Washington D.C. Lobbying World that Will Get You to Yes\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003e\u003cp\u003e“\u003ci\u003eThe Influence Game\u003c\/i\u003e will show you how to advocate for any need, whether it is legislation, a financial appropriation, or just a raise for yourself. I found \u003ci\u003eThe Influence Game\u003c\/i\u003e to be immediately applicable to my work as a fundraiser.”—Katherine Wertheim, CFRE, Werth-It\u003c\/p\u003e \u003cp\u003e“You don’t have to be a Washington insider to use the author’s 50 tactics to get something done. Weaving stories from her own Capitol Hill experience, Stephanie  makes keen observations about the way the world works resulting in a thorough and thoughtful treatment of an important topic.”—Frank H. Mackaman, Staff Member, The Dirksen Congressional Center and former Director, Gerald R. Ford Library and Museum.\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eThe Influence Game\u003c\/i\u003e is both entertaining and informative, and I would recommend it to anyone who wants to get other people to say ‘yes’!”—Avish Parashar, Professional Speaker and author of \u003ci\u003eSay 'Yes And!'\u003c\/i\u003e and \u003ci\u003eImprovise to Success!\u003c\/i\u003e \u003c\/p\u003e \u003cp\u003e“This book is all about using your power of influence. My Uncle Roy is all about being under the influence. Don't be like Uncle Roy - read this book.”—Dale Irvin, The Professional Summarizer\u003c\/p\u003e \u003cp\u003e“As a longtime Washington, D.C.-insider, Stephanie Vance knows the influence game inside and out.  This book is a must-read for any business, political or community leader who wants to get to “yes” with the tried and true persuasion tactics used by those in the influence capital of the world.”—Michael Markarian, chief program and policy officer for The Humane Society of the United States, and president of the Humane Society Legislative Fund\u003c\/p\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eStephanie Vance (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118271599, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 15 June 2012\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e208 pages\u003cbr\u003e23.1 x 15.8 x 1.8 cm, 0.386 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eGet what you want, every time!\u003c\/b\u003e  \u003cp\u003eImagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved—ethically and honestly. All you need is the help of one battle-tested guide, \u003ci\u003eThe Influence Game\u003c\/i\u003e. Former Washington, D.C. lobbyist Stephanie Vance dispenses everything she's learned about effective (and, believe it or not, honest) persuasion. Learn how to apply this power to any situation by using D.C. insider influence strategies and applying a step-by-step, easy-to-understand process for success.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn how to develop and articulate effective goals\u003c\/li\u003e \u003cli\u003eStructure both long and short-term persuasion efforts\u003c\/li\u003e \u003cli\u003eIdentify and research primary and secondary audiences\u003c\/li\u003e \u003cli\u003eCrafting those all important personal stories\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eStephanie Vance has seen the influence game from every angle. Follow her lead to get past being heard to the real goal of being agreed with.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAcknowledgments v\u003c\/p\u003e \u003cp\u003eIntroduction vii\u003c\/p\u003e \u003cp\u003e1 Principles of Influence 1\u003c\/p\u003e \u003cp\u003e2 Know What You Want 27\u003c\/p\u003e \u003cp\u003e3 Know the Competition 49\u003c\/p\u003e \u003cp\u003e4 Know the Arena 67\u003c\/p\u003e \u003cp\u003e5 Know Your Primary Audience—The “Influencees” 81\u003c\/p\u003e \u003cp\u003e6 Find Your Surroga tes—The “Influentials” 95\u003c\/p\u003e \u003cp\u003e7 The Campaign Plan 113\u003c\/p\u003e \u003cp\u003e8 Crafting a Winning Message 135\u003c\/p\u003e \u003cp\u003e9 Delivering the Message 155\u003c\/p\u003e \u003cp\u003e10 The End Game 171\u003c\/p\u003e \u003cp\u003eIndex 189\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52501137129752,"sku":"9781118271599","price":16.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118271599_262209.jpg?v=1786211884","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-influence-game-50-insider-tactics-from-the-washington-d-c-lobbying-world-that-will-get-you-to-yes-hardback-9781118271599","provider":"Freshly Printed Books","version":"1.0","type":"link"}