{"product_id":"the-general-reader-and-the-academy-medieval-french-literature-and-penguin-classics-paperback-9781108720175","title":"The General Reader and the Academy; Medieval French Literature and Penguin Classics (Paperback \/ softback) 9781108720175","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe General Reader and the Academy\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eMedieval French Literature and Penguin Classics\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003eDemonstrates that rather than Penguin Classics' frequently cited 'general reader', a more academic market contributed their success.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eLeah Tether (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781108720175, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 30 May 2019\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e100 pages\u003cbr\u003e17.6 x 12.7 x 0.6 cm, 0.13 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003ePenguin Classics have built their reputation as one of the largest and most successful modern imprints for 'classic' texts on the notion of 'the general reader'. Following an interrogation of this idea, Leah Tether investigates the publication of medieval French literature on this list and shines a light on the drivers, motivations, negotiations and decision-making processes behind it. Focusing on the medieval French texts published between c.1956 and 2000, Tether demonstrates that, rather than Penguin's frequently cited 'general reader', a more academic market may have contributed to ensuring the success of these titles.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e1. Introduction – 'the Penguins are coming!'\u003cbr\u003e 2. The general reader, the Academy and Penguin Classics\u003cbr\u003e 3. Publishing medieval French literature on Penguin Classics\u003cbr\u003e 4. Conclusion.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Publishing industry \u0026amp; book trade [\u003ca title=\"See our other books on Publishing industry \u0026amp; book trade\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Publishing%20industry%20\u0026amp;%20book%20trade%20%5BKNTP%5D%22\"\u003eKNTP\u003c\/a\u003e], Literary reference works [\u003ca title=\"See our other books on Literary reference works\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Literary%20reference%20works%20%5BDSR%5D%22\"\u003eDSR\u003c\/a\u003e], Literary studies: from c 1900 - [\u003ca title=\"See our other books on Literary studies: from c 1900 -\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Literary%20studies:%20from%20c%201900%20-%20%5BDSBH%5D%22\"\u003eDSBH\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46266398048536,"sku":"9781108720175","price":14.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9781108720175i.jpg?v=1696718020","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-general-reader-and-the-academy-medieval-french-literature-and-penguin-classics-paperback-9781108720175","provider":"Freshly Printed Books","version":"1.0","type":"link"}