{"product_id":"the-future-of-drug-discovery-who-decides-which-diseases-to-treat-paperback-9780124071803","title":"The Future of Drug Discovery; Who Decides Which Diseases to Treat? (Paperback) 9780124071803","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Future of Drug Discovery\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eWho Decides Which Diseases to Treat?\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003e\u003cp\u003eA thought-provoking book that analyzes the current challenges of the pharmaceutical industry in meeting societal needs and discusses risk mitigation and potential innovative solutions for developing these new and necessary therapeutics in the future\u003c\/p\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eTamas Bartfai (Author), Graham V. Lees (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780124071803\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback, published 3 July 2013\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e376 pages, 5 illustrations\u003cbr\u003e22.9 x 15.1 x 2.4 cm, 0.6 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\"This book reviews in exquisite detail the drug development process from the initial inception of an idea through the life cycle of a new drug entity. The authors also spend an appropriate amount of time on the role of government-funded research programs along with the role of medium and small biotechnology companies in the drug treatment of diseases…Summing Up: Highly recommended.\" \u003cb\u003e--CHOICE Reviews Online, December 2013\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Bartfai and Lees describe the looming crisis in health care…They target society in general as their audience, because of the need for the public to understand what is happening and why they should be concerned. The book is a compendium of data and analysis and there are many tables and figures supporting the text.\" \u003cb\u003e--Reference and Research Book News, August 2013\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"A remarkable compendium of hard data and wise prescription for the pharmaceutical industry.\" \u003cb\u003e--Michael S. Brown, 1985 Novel Laureate in Medicine or Physiology, UT Southwestern Medical Center\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"This is an extraordinary, insightful and provocative book that should be read by all those concerned by the progress of biomedicine, from scientists to politicians.\" \u003cb\u003e--Jean-Pierre Changeux, Collège de France and l’Institut Pasteur\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Bartfai and Lees raise critical issues confronting the search for new medicines.  Their analysis is cogent, and their proposals thoughtful and thought provoking.  For anyone curious about where new medicines come from, and what it will take for the BioPharma industry to bring new treatments to patients with Alzheimer's disease, diabetes, depression, cancer, and more, this is a must read.\" \u003cb\u003e--Michael D. Ehlers, Senior VP Pfizer and CSO Neuroscience, former Howard Hughes Investigator, Duke University\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"This book is a must read for students, prescribing physicians, academic and industry researchers, analysts, patient groups, business and science journalists, and importantly, Policy Makers.  More than ever before, drug development is a complex scientific, industrial and societal endeavour that needs the combined attention of Governments, Academics and Big Pharma; it cannot be left to Wall Street alone.\" \u003cb\u003e--Daniel Hoyer, Chair, Department of Pharmacology, University of Melbourne, former Novartis Leading Scientist\u003c\/b\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eApprox.342 pages\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e00 – Introduction for the non-specialist\u003c\/p\u003e \u003cp\u003e01 – Why there will be new drugs despite the ongoing ‘crisis’ of drug development in big pharma\u003c\/p\u003e \u003cp\u003e02 – The need for medicine grows\u003c\/p\u003e \u003cp\u003e03 – Medicines are becoming better \u003c\/p\u003e \u003cp\u003e04 – Which diseases do we want to treat?\u003c\/p\u003e \u003cp\u003e05 – Therapeutic Areas: strategically important diseases for the future\u003c\/p\u003e \u003cp\u003e06 – Blockbuster proprietary drugs versus generic drugs\u003c\/p\u003e \u003cp\u003e07 – Why is pharma a special industry?\u003c\/p\u003e \u003cp\u003e08 – Diagnosing towards personalized medicine\u003c\/p\u003e \u003cp\u003e09 – Personalized medicine\u003c\/p\u003e \u003cp\u003e10 – How much can drugs cost?\u003c\/p\u003e \u003cp\u003e11 – Modeling Drug Discovery until 2025\u003c\/p\u003e \u003cp\u003e12 – Drug development models between 2010 and 2025\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Pharmacology [\u003ca title=\"See our other books on Pharmacology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Pharmacology%20%5BMMG%5D%22\"\u003eMMG\u003c\/a\u003e], Pharmaceutical industries [\u003ca title=\"See our other books on Pharmaceutical industries\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Pharmaceutical%20industries%20%5BKNDP%5D%22\"\u003eKNDP\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Freshly Printed Books","offers":[{"title":"Default Title","offer_id":46648989909272,"sku":"9780124071803","price":25.69,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9780124071803.jpg?v=1694095894","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-future-of-drug-discovery-who-decides-which-diseases-to-treat-paperback-9780124071803","provider":"Freshly Printed Books","version":"1.0","type":"link"}