{"product_id":"the-economics-of-networks-and-digital-platforms-paperback-softback-9781637427682","title":"The Economics of Networks and Digital Platforms (Paperback \/ softback) 9781637427682","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Economics of Networks and Digital Platforms\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eHenrique Schneider (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781637427682\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 31 March 2025\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e140 pages\u003cbr\u003e22.9 x 15.2 x 1.1 cm, 0.28 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eStep into the future of business with this essential guide to the digital economy, where network effects and data-driven strategies are rewriting the rules of success for industry leaders.\u003c\/b\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis textbook comprehensively explores network economics, focusing on \u003cb\u003edigital platforms\u003c\/b\u003e and \u003cb\u003eecosystems\u003c\/b\u003e. It delves into the fundamental principles of network effects, where the value of a service increases as more people use it, and examines various pricing models essential in network-based businesses. Governance is another critical aspect, emphasizing the importance of establishing trust and reliable management practices within digital platforms. By the end of this book, you'll feel confident in your understanding of these complex topics.\u003c\/p\u003e\n\u003cp\u003eThe book highlights the pivotal role of \u003cb\u003edata\u003c\/b\u003e in the network economy and keeps you abreast of the latest trends in the network and platform economy. It showcases how these trends, such as the increasing influence of data and network effects, are shaping the future and significantly influencing the present landscape. Key examples include industry giants like Google, Amazon, Facebook, Uber, and Airbnb, which are at the forefront of \u003cb\u003eleveraging network effects\u003c\/b\u003e and data to dominate their respective markets. This book lets you feel informed and ready to navigate these trends.\u003c\/p\u003e\n\u003cp\u003eDesigned for \u003cb\u003estudents\u003c\/b\u003e and \u003cb\u003eprofessionals\u003c\/b\u003e alike, this textbook combines theoretical foundations with practical insights, making it a valuable resource for \u003cb\u003eunderstanding the dynamic world of digital platforms\u003c\/b\u003e. Whether you're studying economics, business, or technology, this book provides the knowledge and tools needed to navigate and succeed in the evolving digital economy.\u003c\/p\u003e\u003c\/font\u003e\r\n\r\n\r\n\r\n\r\n\r\n\r\n","brand":"Business Expert Press","offers":[{"title":"Brand New","offer_id":52633523683608,"sku":"9781637427682","price":19.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-economics-of-networks-and-digital-platforms-paperback-softback-9781637427682","provider":"Freshly Printed Books","version":"1.0","type":"link"}