{"product_id":"the-ecology-of-attention-hardback-9781509503728","title":"The Ecology of Attention (Hardback) 9781509503728","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Ecology of Attention\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eYves Citton (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781509503728, Polity Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 25 November 2016\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e220 pages\u003cbr\u003e23.1 x 15 x 2.3 cm, 0.476 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"Within the growing field of attention studies, Yves Citton�s new book is a superb and indispensable intervention.  He provides a devastating analysis of the neoliberal attention economy and opens up crucial pathways for resisting its imperatives.\"\u003cbr\u003e\u003cb\u003e Jonathan Crary, Columbia University\u003cbr\u003e\u003cbr\u003e\u003c\/b\u003e \"Citton offers a valuable critique and alternative to talk about an �economy of attention�. He shows how attention produces the individual who is usually presupposed as �paying� it, and he shows how the creation of attentiveness may not really be an economy at all. He starts by debunking the unthought assumptions of a whole field, and moves on to a media and social theory of breadth and subtlety.\" \u003cbr\u003e\u003cb\u003e McKenzie Wark, author of Telesthesia\u003c\/b\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eInformation overload, the shallows, weapons of mass distraction, the googlization of minds: countless commentators condemn the flood of images and information that dooms us to a pathological attention deficit.\u003cbr\u003e\u003cbr\u003e  In this new book, cultural theorist Yves Citton goes against the tide of these standard laments to offer a new perspective on the problem of attention in the digital age.  Phrases like �paying attention� and �investing one�s attention� attest to our mistaken belief that attention can be conceptualized in narrow economic terms.  We are constantly drawn towards attempts to quantify and commodify attention, even down to counting the number of 'likes' a picture receives on Facebook or a video on YouTube.  By contrast, Citton argues that we should conceptualize attention as a kind of ecology and examine how the many different environments to which we are exposed – from advertising to literature, search engines to performance art – condition our attention in different ways.  \u003cbr\u003e\u003cbr\u003e In a world where the demands on our attention are ever-increasing, this timely and original book will be of great interest to students and scholars in media and communications and in literary and cultural studies, and to anyone concerned about the long-term consequences of the profusion of images as well as digital content in the age of the internet.   \u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAcknowledgements vi\u003c\/p\u003e \u003cp\u003eForeword ix\u003c\/p\u003e \u003cp\u003eIntroduction: From Attention Economy to Attention Ecology 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Collective Attention 25\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 Media Enthralments and Attention Regimes 27\u003c\/p\u003e \u003cp\u003e2 Attentional Capitalism 44\u003c\/p\u003e \u003cp\u003e3 The Digitalization of Attention 63\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Joint Attention 81\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Presential Attention 83\u003c\/p\u003e \u003cp\u003e5 The Micro-Politics of Attention 106\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Individuating Attention 123\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6 Attention in Laboratories 125\u003c\/p\u003e \u003cp\u003e7 Reflexive Attention 139\u003c\/p\u003e \u003cp\u003eConclusion: Towards an Attention Echology 171\u003c\/p\u003e \u003cp\u003eNotes 200\u003c\/p\u003e \u003cp\u003eName Index 219\u003c\/p\u003e \u003cp\u003eSubject Index 222\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Society \u0026amp; culture: general [\u003ca title=\"See our other books on Society \u0026amp; culture: general\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Society%20\u0026amp;%20culture:%20general%20%5BJF%5D%22\"\u003eJF\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Polity","offers":[{"title":"Brand New","offer_id":52441780945176,"sku":"9781509503728","price":45.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781509503728.jpg?v=1785024794","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-ecology-of-attention-hardback-9781509503728","provider":"Freshly Printed Books","version":"1.0","type":"link"}