{"product_id":"the-digital-transformers-dilemma-how-to-energize-your-core-business-while-building-disruptive-products-and-services-paperback-softback-9781119701309","title":"The Digital Transformer's Dilemma; How to Energize Your Core Business While Building Disruptive Products and Services (Paperback \/ softback) 9781119701309","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Digital Transformer's Dilemma\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow to Energize Your Core Business While Building Disruptive Products and Services\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eKarolin Frankenberger (Author), Hannah Mayer (Author), Andreas Reiter (Author), Markus Schmidt (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781119701309, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 9 November 2020\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e400 pages\u003cbr\u003e23.4 x 18.5 x 3.1 cm, 0.59 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eBring your company into the digital era without compromising your core business\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eThe Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, \u003c\/i\u003ethe authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and re-vitalizing – and digitizing – the legacy business.\u003c\/p\u003e \u003cp\u003eThe core of the book is focused on the actual implementation of the digital transformation across both businesses, providing concrete tips, tricks, tools and action plans across six key dimensions:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCrafting a flexible organization\u003c\/li\u003e \u003cli\u003eUsing technology as a driver\u003c\/li\u003e \u003cli\u003eDesigning the necessary processes\u003c\/li\u003e \u003cli\u003eBuilding transformational leaders\u003c\/li\u003e \u003cli\u003e“Right-skilling” the workforce of the future\u003c\/li\u003e \u003cli\u003eGalvanizing cultural change\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Digital Transformer’s Dilemma \u003c\/i\u003eis a very visual  book, filled with dozens of engaging illustrations that bring the contained concepts to life on the page.\u003c\/p\u003e \u003cp\u003eBased on 100+ interviews with senior executives at leading companies (such as Nestlé, Novartis, Volkswagen, BNP Paribas, BASF and Michelin) and smaller hidden champions, numerous illuminating case studies, and the authors’ own experience from working in international management consulting and years of academic experience, the book highlights the fundamental principles required for executives and businesspeople to transform legacy organizations into digitally empowered companies.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eIntroduction: The Digitization of Your Core Business Is Necessary, But the Future of Your Company Lies in Its New, Disruptive Business\u003c\/p\u003e \u003cp\u003eParts 1: Why to Act\u003c\/p\u003e \u003cp\u003eChapter 1: Act or Die, Pretty Soon\u003c\/p\u003e \u003cp\u003ePart 2: What to Do\u003c\/p\u003e \u003cp\u003eChapter 2: How to Make Your Strategy, Business Model, and Digital Initiatives Stop Fighting Each Other and Work Together\u003c\/p\u003e \u003cp\u003ePart 3: How to Do It\u003c\/p\u003e \u003cp\u003eChapter 3: Organization: How to Develop a Flexible Organization\u003c\/p\u003e \u003cp\u003eChapter 4: Technology: How to Use Technology as a Driver for the Transformation\u003c\/p\u003e \u003cp\u003eChapter 5: Processes: How to Get Stuff Done\u003c\/p\u003e \u003cp\u003eChapter 6: Leadership: What to Look for in Leaders and How to Find Them\u003c\/p\u003e \u003cp\u003eChapter 7: People: What to Look for in Talent and How to Develop the Workforce of the Future\u003c\/p\u003e \u003cp\u003eChapter 8: Culture: How to Galvanize an Organization and Help Your People Pull Together\u003c\/p\u003e \u003cp\u003ePart 4: Where to See Results\u003c\/p\u003e \u003cp\u003eChapter 9: Because You’re Not Doing This for Fun But for Results\u003c\/p\u003e \u003cp\u003eConclusion: Reinvent Your Organization by Putting the Pieces Together\u003c\/p\u003e \u003cp\u003eNotes\u003c\/p\u003e \u003cp\u003eResources\u003c\/p\u003e \u003cp\u003eAcknowledgments\u003c\/p\u003e \u003cp\u003eAbout the Authors\u003c\/p\u003e \u003cp\u003eIndex\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52501378597144,"sku":"9781119701309","price":21.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781119701309.jpg?v=1786234559","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-digital-transformers-dilemma-how-to-energize-your-core-business-while-building-disruptive-products-and-services-paperback-softback-9781119701309","provider":"Freshly Printed Books","version":"1.0","type":"link"}