{"product_id":"the-data-asset-how-smart-companies-govern-their-data-for-business-success-hardback-9780470462263","title":"The Data Asset; How Smart Companies Govern Their Data for Business Success (Hardback) 9780470462263","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Data Asset\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow Smart Companies Govern Their Data for Business Success\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eTony Fisher (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780470462263, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 10 July 2009\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages, Exhibits: 49 B\u0026amp;W, 0 Color\u003cbr\u003e23.1 x 15.5 x 2.5 cm, 0.431 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAn indispensable guide that shows companies how to treat data as a strategic asset\u003c\/p\u003e \u003cp\u003eOrganizations set their business strategy and direction based on information that is available to executives. \u003ci\u003eThe Data Asset\u003c\/i\u003e provides guidance for not only building the business case for data quality and data governance, but also for developing methodologies and processes that will enable your organization to better treat its data as a strategic asset.\u003c\/p\u003e \u003cp\u003ePart of Wiley's SAS Business Series, this book looks at Business Case Building; Maturity Model and Organization Capabilities; 7-Step Programmatic Approach for Success; and Technologies Required for Effective Data Quality and Data Governance and, within these areas, covers\u003cbr\u003e \u003c\/p\u003e \u003cul\u003e \u003cli\u003eRisk mitigation\u003c\/li\u003e \u003cli\u003eCost control\u003c\/li\u003e \u003cli\u003eRevenue optimization\u003c\/li\u003e \u003cli\u003eUndisciplined and reactive organizations\u003c\/li\u003e \u003cli\u003eProactive organizations\u003c\/li\u003e \u003cli\u003eAnalysis, improvement, and control technology\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhether you're a business manager or an IT professional, \u003ci\u003eThe Data Asset\u003c\/i\u003e reveals the methodology and technology needed to approach successful data quality and data governance initiatives on an enterprise scale.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eFore! word, by \u003ci\u003eRon Powell\u003c\/i\u003e vii\u003c\/p\u003e \u003cp\u003eAcknowledgments xi\u003c\/p\u003e \u003cp\u003eIntroduction xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One Building the Business Case for Data Governance 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Making the Case for Better Data 3\u003c\/p\u003e \u003cp\u003eChapter 2 Risk Mitigation: How Quality Data Keeps Your Company Out of Trouble 19\u003c\/p\u003e \u003cp\u003eChapter 3 Controlling Costs with Accurate and Reliable Data 31\u003c\/p\u003e \u003cp\u003eChapter 4 Optimizing Revenue with Quality Data 47\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two The Data Governance Maturity Model 61\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5 Governing Your Data 63\u003c\/p\u003e \u003cp\u003eChapter 6 Undisciplined Organizations: Disasters Waiting to Happen 77\u003c\/p\u003e \u003cp\u003eChapter 7 Reactive Organizations: Trying to Get Beyond Crisis Mode 87\u003c\/p\u003e \u003cp\u003eChapter 8 Proactive Organizations: Reducing Risk, Avoiding Uncertainty 97\u003c\/p\u003e \u003cp\u003eChapter 9 Governed Organizations: Trust in Data Pays Multiple Benefits 111\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three Utilizing People and Processes to Achieve a Quality Culture 119\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10 The Quality Culture 121\u003c\/p\u003e \u003cp\u003eChapter 11 People 129\u003c\/p\u003e \u003cp\u003eChapter 12 Processes 143\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Four Closing the Loop: Selecting the Right Technology for Your Organization 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 13 Undisciplined Organizations: Discovering the Value of Data Quality Tools 165\u003c\/p\u003e \u003cp\u003eChapter 14 Reactive Organizations: Choose the Technology That Gets the Most from Your Applications 181\u003c\/p\u003e \u003cp\u003eChapter 15 Proactive Organizations: Bridging the Chasm and Becoming Proactive 191\u003c\/p\u003e \u003cp\u003eChapter 16 Governed Organizations: Moving Beyond Data to Business Process Automation 201\u003c\/p\u003e \u003cp\u003eGlossary 209\u003c\/p\u003e \u003cp\u003eIndex 213\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52460684542232,"sku":"9780470462263","price":25.67,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780470462263_229244.jpg?v=1785458176","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-data-asset-how-smart-companies-govern-their-data-for-business-success-hardback-9780470462263","provider":"Freshly Printed Books","version":"1.0","type":"link"}