{"product_id":"the-architects-brain-neuroscience-creativity-and-architecture-hardback-9781405195850","title":"The Architect's Brain; Neuroscience, Creativity, and Architecture (Hardback) 9781405195850","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eThe Architect's Brain\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eNeuroscience, Creativity, and Architecture\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003e\"A gripping interpretation of how the latest advances in neuroscience enlarge our understanding of architecture from Alberti’s belief that a building is a ‘form of body’ to the computer whose dominance in architecture Mallgrave challenges.\"  David Watkin, University of Cambridge\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eHarry Francis Mallgrave (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781405195850, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 12 January 2010\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e288 pages\u003cbr\u003e23.8 x 16 x 2.5 cm, 0.572 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"Hence these two books from the same publisher and by the same author, Harry Francis Mallgrave, sole writer of the former and co-author with David Goodman of the second book, make a valuable contribution to this growing field of knowledge.\" (Architectural Review, 1 July 2011)\u003cbr\u003e \u003cbr\u003e   \u003cp\u003e\"Since I studied architecture ... I always heard the diatribe about if architecture is an art or a science, I personally believe is both. If you’re interested in both architecture and science be sure to grab a copy of this interesting book.\" (\u003ci\u003eEclectic Me Blog\u003c\/i\u003e, April 2010)\u003c\/p\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eThe Architect's Brain: Neuroscience, Creativity, and Architecture\u003c\/i\u003e is the first book to consider the relationship between the neurosciences and architecture, offering a compelling and provocative study in the field of architectural theory.\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eExplores various moments of architectural thought over the last 500 years as a cognitive manifestation of philosophical, psychological, and physiological theory\u003c\/li\u003e \u003cli\u003eLooks at architectural thought through the lens of the remarkable insights of contemporary neuroscience, particularly as they have advanced within the last decade\u003c\/li\u003e \u003cli\u003eDemonstrates the neurological justification for some very timeless architectural ideas, from the multisensory nature of the architectural experience to the essential relationship of ambiguity and metaphor to creative thinking\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eIntroduction  \u003cp\u003ePart One: Historical Essays\u003c\/p\u003e \u003cp\u003e1. The Humanist Brain \u003ci\u003e(Alberti, Vitruvius, and Leonardo).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e2. The Enlightened Brain \u003ci\u003e(Perrault, Laugier, and Le Roy).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e3. The Sensational Brain \u003ci\u003e(Burke, Price, and Knight).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e4. The Transcendental Brain \u003ci\u003e(Kant and Schopenhauer).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e5. The Animate Brain \u003ci\u003e(Schinkel, Bötticher, and Semper).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e6. The Empathetic Brain \u003ci\u003e(Vischer, Wölfflin, and Göller).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e7. The Gestalt Brain \u003ci\u003e(The Dynamics of the Sensory Field).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e8. The Neurological Brain \u003ci\u003e(Hayek, Hebb, and Neutra).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e9. The Phenomenal Brain \u003ci\u003e(Merleau-Ponty, Rasmussen, and Pallasmaa).\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003ePart Two: Neuroscience and Architecture.\u003c\/p\u003e \u003cp\u003e10. Anatomy: \u003ci\u003eArchitecture of the Brain.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e11. Ambiguity: \u003ci\u003eArchitecture of Vision.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e12. Metaphor: \u003ci\u003eArchitecture of Embodiment.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e13. Hapticity: \u003ci\u003eArchitecture of the Senses.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e14. Epilogue: The Architect's Brain.\u003c\/p\u003e \u003cp\u003eEndnotes.\u003c\/p\u003e \u003cp\u003eBibliography.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Architecture [\u003ca title=\"See our other books on Architecture\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Architecture%20%5BAM%5D%22\"\u003eAM\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Brand New","offer_id":52437800059160,"sku":"9781405195850","price":98.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781405195850.jpg?v=1784941525","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/the-architects-brain-neuroscience-creativity-and-architecture-hardback-9781405195850","provider":"Freshly Printed Books","version":"1.0","type":"link"}