{"product_id":"sustainable-business-a-one-planet-approach-paperback-softback-9781118522424","title":"Sustainable Business; A One Planet Approach (Paperback \/ softback) 9781118522424","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eSustainable Business\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eA One Planet Approach\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003e\u003cp\u003eThe beauty of the book is that it is a collaborative work by multiple thought leaders who bring phenomenal insights in a comprehensive way. The well-researched and connected topics show how to build institutions for the 21st century rather than just business-as-usual.\u003cbr\u003e\u003cb\u003e—Arun Jain, Executive Chairman, Intellect Design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWe need a new generation of business leaders willing to take responsibility for solving the problems of climate change and poverty. And we need bold new programmes and partnerships in business management education to support these leaders. A sustainable company can be more successful than one that pursues profits alone. \u003ci\u003eSustainable Business: A One Planet Approach\u003c\/i\u003e makes a valuable contribution to redefining what it means to be a successful company, and the kind of curricula we need to shape it.\u003cbr\u003e\u003cb\u003e—Paul Polman, CEO Unilever\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSustainability has gone from a nice-to-do to a must do.  Tomorrow’s business leaders need to transform their business models in to ones that create value for their customers and society within the limits of the planet.  In a world challenged by climate change, scarce resources and inequality there is no room for half measures. A One Planet Approach will help MBA students develop the background and the thinking to help lead this transformation.\u003cbr\u003e\u003cb\u003e—Steve Howard, Chief Sustainability Officer, IKEA\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBusinesses with a higher purpose are discovering that there are better, and often unexpected ways, of doing business that can alleviate poverty, address environmental challenges, and still be profitable. \u003ci\u003eSustainable Business: A One Planet Approach\u003c\/i\u003e argues for new business models that will help regenerate our economy in ways that are pro-poor, pro-planet and pro-prosperity.\u003cbr\u003e\u003cb\u003e—Miriam Turner, AVP Co-Innovation, Interface\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e9 billion people living well on a healthy planet can only be achieved by the greatest wave of entrepreneurial innovation ever seen.  One Planet thinking does something unique – it acknowledges physical limits but uses them to inspire global action.  This book rightly encourages business to be at the forefront of this change.\u003cbr\u003e\u003cb\u003e—Oliver Greenfield, Convenor, Green Economy Coalition\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn 3M we have proved that reducing waste can save companies billions of dollars over the years. But we also know that sustainability can be a driver of good leadership, innovation and success over the longer term – beyond eco-efficiency arguments.  We need a new generation of business leaders who know how to integrate sustainability issues into their business DNA in smart and strategic ways. This new textbook helps point the way.\u003cbr\u003e\u003cb\u003e—Pip Frankish, Corporate Communications Manager, 3M Europe\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBusiness in the 21\u003csup\u003est\u003c\/sup\u003e Century is vastly different from that of even the late 20\u003csup\u003eth\u003c\/sup\u003e Century.  This book is for managers who want to lead organizations and transform how business is conducted in this networking, information age, with its different dynamics, challenges and rapid changes.  These challenges are why we at Texas A\u0026amp;M Univ. – Central Texas are making innovative changes to incorporate the concepts of sustainability and socially responsible management deep into our curriculum to bring about these much needed innovations in business education - this book provides many of the core concepts and techniques we need.\u003cbr\u003e\u003cb\u003e—Larry Garner, Ph.D., Dean, College of Business Administration, Texas A\u0026amp;M Univ. –\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSustainability is no longer simply about complying with environmental regulations or CSR, it is becoming central to way business is done. It is shaping strategy, innovation, operations, finance and accounting. The One Planet MBA, co-founded with WWF, offers global perspectives on the sustainability challenges facing us all, and the business opportunities that are generated by embracing change for good.\u003cbr\u003e\u003cb\u003e—Fuji Kimura, Global Insights Manager at Google, and One Planet MBA alumna\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThis important new textbook highlights the urgent need to develop new economic and business models that will contribute to achieving the UN Sustainable Development Goals. These address the 3 major challenges facing humanity - eradicating poverty, sharing prosperity, and safeguarding the environment. Business has a crucial role to play in delivering these goals, and as this book reveals, progressive businesses are already leading way.\u003cbr\u003e\u003cb\u003e—Sheng Fulai, Head, Economic Research Unit, United Nations Environment Programme (UNEP)\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBusiness people need to think about a more sustainable society from a new and different point of view, namely a One Planet Approach. This book shows what this means for each of the main functions of a business - a most valuable guide.\u003cbr\u003e\u003cb\u003e—Kentaro Iijima, Senior Advisor, former Corporate Senior Vice President, Fujitsu Marketing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eSustainable Business: A One Planet Approach\u003c\/i\u003e is a holistic approach to life and leadership, which invites us to lead internally and externally, to realize that we live in a deeply interconnected world, and above all, to make a meaningful difference to self, the community and the planet. A must read for all.\u003cbr\u003e\u003cb\u003e—V R Ferose, Senior Vice President, SAP SE and Co-author of ‘Gifted’\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThis is a new generation business textbook, that makes the case for a transition to radically different economic and business models - ones that address social inequality and environmental degradation, and promotes new understandings of prosperity.  Business leaders and students need access to new ideas and fresh perspectives if business is to become a force for public good, rather than private gain.\u003cbr\u003e\u003cb\u003e—Mark Goldring, Chief Executive, Oxfam GB\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYou just have to do it! How often have we heard it said, and how often have we said it ourselves: that doing business in more human, more environmentally sustainable ways is the great adventure of our times. Here is a textbook that assumes a new normal. Start with the assumption that we have just one beautiful planet, and business suddenly becomes sane again. I recommend this book to all who want to do proper, value-adding business\u003cbr\u003e\u003cb\u003e—Jan van Betten, Founder, Nudge.nl\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhen leading minds get together to challenge established ways of thinking about the purpose of business in today's world, it is a sign that existing systems boundaries are being pushed and redrawn. This urgently needed book brings to the surface comprehensive and game-changing approaches that will enable business leaders to steer their organisations with care, responsibility, value and success through rapidly changing societal and environmental complexities. Most importantly though, the authors courageously address the most difficult barrier we face in creating change for a sustainable future – the role that our own mindsets, values and behaviours play. This is the textbook for business and management educators who want to be on the right side of history.\u003cbr\u003e\u003cb\u003e—Isabel Sebastian, \u003c\/b\u003e\u003cb\u003eSenior Research Consultant, Institute of Sustainable Futures, University of Technology Sydney, Australia\u003c\/b\u003e\u003c\/p\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eSally Jeanrenaud (Edited by), S Jeanrenaud (Author), Jean-Paul Jeanrenaud (Edited by), Jonathan Gosling (Edited by)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118522424, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 23 December 2016\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e464 pages\u003cbr\u003e24.6 x 18.9 x 1.7 cm, 0.765 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003ci\u003eWhat is a ‘one planet’ approach to sustainable business? Why is it important? What are businesses doing to achieve sustainability? What do business leaders need to learn? \u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e\u003ci\u003eSustainable Business: A One Planet Approach\u003c\/i\u003e\u003c\/b\u003e is a textbook for contemporary business. Recognizing the realities of global sustainability challenges, this book covers the knowledge, frameworks and techniques that will underpin emerging solutions to those challenges. Published in association with WWF (The World Wide Fund for Nature) \u003cb\u003e\u003ci\u003eSustainable Business\u003c\/i\u003e\u003c\/b\u003e is an ideal basis for students at both undergraduate and postgraduate level looking to master an understanding of the relationship between sustainability and business. Edited by three influential figures from sustainable business education, and co-authored by several leading academics, this book offers a wealth of insight and interpretation into new ways of doing business that have a positive impact on people, planet and prosperity.\u003c\/p\u003e \u003cp\u003eIn addition to the many case studies and real-life examples included throughout the book, lecturer slides and recommended web links will be available.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eForeword xiii\u003c\/p\u003e \u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003eAbout the Authors xxiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1 Challenging 1\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eSally Jeanrenaud \u0026amp; Jean-Paul Jeanrenaud\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e1.0 Stories about the Future 2\u003c\/p\u003e \u003cp\u003e2.0 Planet 7\u003c\/p\u003e \u003cp\u003e3.0 People 18\u003c\/p\u003e \u003cp\u003e4.0 Profit 28\u003c\/p\u003e \u003cp\u003e5.0 Power 35\u003c\/p\u003e \u003cp\u003e6.0 Conclusion: The Case for Change 42\u003c\/p\u003e \u003cp\u003eReferences 46\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2 Changing 53\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eSally Jeanrenaud \u0026amp; Jean-Paul Jeanrenaud\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e2.0 Changing from the Outside‐In and the Inside‐Out 53\u003c\/p\u003e \u003cp\u003e2.1 Business 54\u003c\/p\u003e \u003cp\u003e2.2 Economy 56\u003c\/p\u003e \u003cp\u003e2.3 Self 57\u003c\/p\u003e \u003cp\u003e2.4 Transformations 59\u003c\/p\u003e \u003cp\u003e2.5 Conclusion: Metamorphosis 81\u003c\/p\u003e \u003cp\u003eReferences 83\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3 Leading 87\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eJonathan Gosling \u0026amp; Prasad Kaipa\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 87\u003c\/p\u003e \u003cp\u003e3.0 Sustainability and Leadership 89\u003c\/p\u003e \u003cp\u003e3.1 What is Leadership? 90\u003c\/p\u003e \u003cp\u003e3.2 Some Nagging Questions about Leadership 100\u003c\/p\u003e \u003cp\u003e3.3 Bringing it All Home: How to Conduct Yourself in Leadership 111\u003c\/p\u003e \u003cp\u003eSummary 115\u003c\/p\u003e \u003cp\u003eReferences 116\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4 Valuing 119\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eCatherine Cameron\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 120\u003c\/p\u003e \u003cp\u003e4.0 The Limits to GDP and GNP as Measures of Value 122\u003c\/p\u003e \u003cp\u003e4.1 The Range of Alternative Measures and Current Practice 130\u003c\/p\u003e \u003cp\u003e4.2 Rethinking Growth 143\u003c\/p\u003e \u003cp\u003eSummary 146\u003c\/p\u003e \u003cp\u003eReferences 147\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5 Collaborating 149\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eWard Crawford\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 150\u003c\/p\u003e \u003cp\u003e5.0 Images of Working Together 150\u003c\/p\u003e \u003cp\u003e5.1 Choosing Collaboration 157\u003c\/p\u003e \u003cp\u003e5.2 The Theory and Practice of Collaboration 162\u003c\/p\u003e \u003cp\u003e5.3 Managing Collaborative (Dis)Agreement 169\u003c\/p\u003e \u003cp\u003eSummary 174\u003c\/p\u003e \u003cp\u003eReferences 175\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6 Strategizing 177\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eNadya Zhexembayeva \u0026amp; Judith Jordan\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 177\u003c\/p\u003e \u003cp\u003e6.0 Oil, Water, and a Touch of Hurricane Katrina: The New Business Reality 178\u003c\/p\u003e \u003cp\u003e6.1 Searching for a Disappeared Resource? Check your landfill 181\u003c\/p\u003e \u003cp\u003e6.2 The Strategic Challenge of Sustainability: Stakeholders are calling 182\u003c\/p\u003e \u003cp\u003e6.3 Strategic Responses: What Strategies Have Businesses Adopted? What More Can They Do? 190\u003c\/p\u003e \u003cp\u003eSummary 201\u003c\/p\u003e \u003cp\u003eReferences 201\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7 Organizing 205\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eMorgen Witzel\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 205\u003c\/p\u003e \u003cp\u003e7.0 Organizations and Sustainability 206\u003c\/p\u003e \u003cp\u003e7.1 Motivating People 208\u003c\/p\u003e \u003cp\u003e7.2 Organizational Culture 215\u003c\/p\u003e \u003cp\u003e7.3 Requisite Knowledge 218\u003c\/p\u003e \u003cp\u003e7.4 The Employer Brand 220\u003c\/p\u003e \u003cp\u003eSummary 221\u003c\/p\u003e \u003cp\u003eReferences 223\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8 Investing 225\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eRory Sullivan\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 225\u003c\/p\u003e \u003cp\u003e8.0 Mechanics of Influence: How do Investors Influence Companies? 227\u003c\/p\u003e \u003cp\u003e8.1 What is Responsible Investment? 228\u003c\/p\u003e \u003cp\u003e8.2 So What Can Responsible Investment Deliver? 235\u003c\/p\u003e \u003cp\u003e8.3 Conclusion 240\u003c\/p\u003e \u003cp\u003eSummary 240\u003c\/p\u003e \u003cp\u003eReferences 241\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9 Innovating 243\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eJohn Bessant \u0026amp; Palie Smart\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 243\u003c\/p\u003e \u003cp\u003e9.0 Innovation Strategy 245\u003c\/p\u003e \u003cp\u003e9.1 How Can We Innovate? Innovation as a Management Process 255\u003c\/p\u003e \u003cp\u003eSummary 261\u003c\/p\u003e \u003cp\u003eReferences 262\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10 Operating 265\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eMickey Howard, Fu Jia \u0026amp; Zhaohui Wu\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 265\u003c\/p\u003e \u003cp\u003e10.0 Transition to the Triple Bottom Line 266\u003c\/p\u003e \u003cp\u003e10.1 Industrial Ecology and Closing the Loop 268\u003c\/p\u003e \u003cp\u003e10.2 Sustainability Standards, Certification and Measures 271\u003c\/p\u003e \u003cp\u003e10.3 Stakeholder Management 278\u003c\/p\u003e \u003cp\u003eSummary 291\u003c\/p\u003e \u003cp\u003eReferences 292\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11 Marketing 293\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eKen Peattie and Frank-Martin Belz\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 294\u003c\/p\u003e \u003cp\u003eFrom 20th to 21st Century Marketing 295\u003c\/p\u003e \u003cp\u003e11.0 Sustainability and Marketing: An Evolving Relationship 296\u003c\/p\u003e \u003cp\u003e11.1 Sustainability Marketing: Marketing for the 21st Century 298\u003c\/p\u003e \u003cp\u003e11.2 From Products to Customer Solutions 305\u003c\/p\u003e \u003cp\u003e11.3 From Price to Consumer Cost 307\u003c\/p\u003e \u003cp\u003e11.4 From Place to Convenience 309\u003c\/p\u003e \u003cp\u003e11.5 From Promotion to Communication 311\u003c\/p\u003e \u003cp\u003e11.6 Sustainability Marketing as a Transformational Force 314\u003c\/p\u003e \u003cp\u003e11.7 Conclusion 315\u003c\/p\u003e \u003cp\u003eSummary 317\u003c\/p\u003e \u003cp\u003eReferences 318\u003c\/p\u003e \u003cp\u003e\u003cb\u003e12 Accounting 319\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eStephen Jollands\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 319\u003c\/p\u003e \u003cp\u003e12.0 Accounting and Sustainability 320\u003c\/p\u003e \u003cp\u003e12.1 Financial Accounting 326\u003c\/p\u003e \u003cp\u003e12.2 Management Accounting 335\u003c\/p\u003e \u003cp\u003e12.3 Conclusion: Addressing the meta- and sub-questions 341\u003c\/p\u003e \u003cp\u003eSummary 343\u003c\/p\u003e \u003cp\u003eReferences 344\u003c\/p\u003e \u003cp\u003e\u003cb\u003e13 Entrepreneurship 347\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eTony Cooke\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 347\u003c\/p\u003e \u003cp\u003e13.0 The ‘Cult’ of Entrepreneurship? 348\u003c\/p\u003e \u003cp\u003e13.1 A Brief History of Entrepreneurship Theory 350\u003c\/p\u003e \u003cp\u003e13.2 Towards One Planet Entrepreneurship 357\u003c\/p\u003e \u003cp\u003eSummary 377\u003c\/p\u003e \u003cp\u003eReferences 378\u003c\/p\u003e \u003cp\u003e\u003cb\u003e14 Transitioning 381\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eThomas Dyllick \u0026amp; Katrin Muff\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 381\u003c\/p\u003e \u003cp\u003e14.0 Sustainable Business and Sustainable Development: The Big Disconnect 382\u003c\/p\u003e \u003cp\u003e14.1 Understanding Our Global Sustainability Challenges 385\u003c\/p\u003e \u003cp\u003e14.2 Different Approaches to Framing Business Sustainability 387\u003c\/p\u003e \u003cp\u003e14.3 Introducing a Typology for Business Sustainability 391\u003c\/p\u003e \u003cp\u003e14.4 Managing Business Sustainability: Organizational Characteristics 400\u003c\/p\u003e \u003cp\u003e14.5 Conclusion 401\u003c\/p\u003e \u003cp\u003eSummary 404\u003c\/p\u003e \u003cp\u003eReferences 405\u003c\/p\u003e \u003cp\u003e\u003cb\u003e15 Conclusion 409\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eSally Jeanrenaud, Jean-Paul Jeanrenaud \u0026amp; Jonathan Gosling\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e15.0 The Challenges: The One Planet Predicament 409\u003c\/p\u003e \u003cp\u003e15.1 Sustainable Business: A One Planet Approach 411\u003c\/p\u003e \u003cp\u003e15.2 Change for Good 414\u003c\/p\u003e \u003cp\u003e15.3 Transforming Business Management Education 416\u003c\/p\u003e \u003cp\u003eReferences 419\u003c\/p\u003e \u003cp\u003eIndex 421\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52433191731480,"sku":"9781118522424","price":45.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118522424.jpg?v=1784851290","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/sustainable-business-a-one-planet-approach-paperback-softback-9781118522424","provider":"Freshly Printed Books","version":"1.0","type":"link"}