{"product_id":"stakeholder-whispering-uncover-what-people-need-before-doing-what-they-ask-hardback-9781394289523","title":"Stakeholder Whispering; Uncover What People Need Before Doing What They Ask (Hardback) 9781394289523","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eStakeholder Whispering\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eUncover What People Need Before Doing What They Ask\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eBill Shander (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781394289523, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 24 April 2025\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e256 pages\u003cbr\u003e23.1 x 15.8 x 2.3 cm, 0.431 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eLearn to uncover what your managers, clients, customers and other stakeholders need before doing what they ask\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePeople don't know what they need. The wants we communicate to others are shaped by our subconscious and the familiar, and limited by what we think is possible. But they don't always reflect our actual needs.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eStakeholder Whispering: Uncover What People Need Before Doing What They Ask,\u003c\/i\u003e author Bill Shander demonstrates how to get from your stakeholders' \"order\"—what they're asking for—to what they really need. You'll learn how to uncover the needs and desires of your clients, colleagues, bosses, customers, and other stakeholders based on what they ask for and how they ask for it, and how to deliver products and services that meet those needs.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eInside the book:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHelp your stakeholders accomplish their goals and make the best decisions possible by helping them see what they really need\u003c\/li\u003e \u003cli\u003eShift from executing on tactics driven by others' commands, to strategic action driven by underlying needs\u003c\/li\u003e \u003cli\u003eTransform your organization from one filled with \"order-takers\" into one where people work collaboratively to meet goal-oriented requirements\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003ePerfect for managers, executives, and other business leaders, \u003ci\u003eStakeholder Whispering\u003c\/i\u003e will also earn a place on the bookshelves of entrepreneurs, founders, designers, product and project managers, UX experts, data and business analysts, and anyone else hoping to better meet the expectations of their coworkers, managers, clients, and customers.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface vii\u003c\/p\u003e \u003cp\u003eAcknowledgements xi\u003c\/p\u003e \u003cp\u003eWhisper While You Work xiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: What \u0026amp; Why 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Nothing Is As It Seems 3\u003c\/p\u003e \u003cp\u003eChapter 2: More Rolling Stones, Less Coldplay 14\u003c\/p\u003e \u003cp\u003eChapter 3: Everything Is UX 21\u003c\/p\u003e \u003cp\u003eChapter 4: Who Are You? 31\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: How Ideas 35\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5: You Belong 37\u003c\/p\u003e \u003cp\u003eChapter 6: Just Asking Questions 47\u003c\/p\u003e \u003cp\u003eChapter 7: Useful Paranoia 54\u003c\/p\u003e \u003cp\u003eChapter 8: Kill the Cat 59\u003c\/p\u003e \u003cp\u003eChapter 9: Can You Hear Me Now? 65\u003c\/p\u003e \u003cp\u003eChapter 10: A Rigid and Flexible Process 72\u003c\/p\u003e \u003cp\u003eChapter 11: Peeling the Stakeholder Onion 81\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: How Hands-on 89\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 12: How to Run a Therapy Session 91\u003c\/p\u003e \u003cp\u003eChapter 13: I Feel You 99\u003c\/p\u003e \u003cp\u003eChapter 14: Starting Broad, Digging Deep 107\u003c\/p\u003e \u003cp\u003eChapter 15: Chunky Segmentation 120\u003c\/p\u003e \u003cp\u003eChapter 16: Gained in Translation 126\u003c\/p\u003e \u003cp\u003eChapter 17: The Art of the (Im)Possible 131\u003c\/p\u003e \u003cp\u003eChapter 18: Bobbing for Apples 139\u003c\/p\u003e \u003cp\u003eChapter 19: Silence Is Golden 144\u003c\/p\u003e \u003cp\u003eChapter 20: Good Questions 151\u003c\/p\u003e \u003cp\u003eChapter 21: Turn It Around 157\u003c\/p\u003e \u003cp\u003eChapter 22: Whispering En Masse 163\u003c\/p\u003e \u003cp\u003eChapter 23: Let's Talk About Bias, Baby 173\u003c\/p\u003e \u003cp\u003eChapter 24: What It's Really All About 179\u003c\/p\u003e \u003cp\u003eChapter 25: Trouble 181\u003c\/p\u003e \u003cp\u003eChapter 26: When You Know You're Done 191\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Now What 199\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 27: Prequalifying Whisperability 201\u003c\/p\u003e \u003cp\u003eChapter 28: Influence Without Authority 207\u003c\/p\u003e \u003cp\u003eChapter 29: Final Thoughts, Including Some Love for the Stakeholders 218\u003c\/p\u003e \u003cp\u003eIndex 223\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Computer science [\u003ca title=\"See our other books on Computer science\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Computer%20science%20%5BUY%5D%22\"\u003eUY\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52460725731608,"sku":"9781394289523","price":18.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781394289523.jpg?v=1785459368","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/stakeholder-whispering-uncover-what-people-need-before-doing-what-they-ask-hardback-9781394289523","provider":"Freshly Printed Books","version":"1.0","type":"link"}