{"product_id":"solopreneur-business-for-dummies-paperback-softback-9781394324675","title":"Solopreneur Business For Dummies (Paperback \/ softback) 9781394324675","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eSolopreneur Business For Dummies\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eJoe Rando (Author), Carly Ries (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781394324675, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 2 October 2025\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e400 pages\u003cbr\u003e21.3 x 14 x 2.3 cm, 0.363 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eCreate and run your one-person business with pro advice and strategic tools\u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eSolopreneur Business For Dummies\u003c\/i\u003e offers advice and tools to create, grow, and manage your business when you're going it alone. Unlike entrepreneurs, solopreneurs typically create their businesses to serve their lives—instead of trying to scale as much as possible. To thrive in this lifestyle, you'll need to understand the basics of business operations, financial management, sales, and marketing. You'll also need to learn how to do all these things without burning yourself out. This book has you covered in all those areas. You'll also learn how to create a support network that offers guidance, emotional support, and business opportunities. Set your business up for success with this no-nonsense Dummies guide. \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eBuild a successful business from the ground up—without employees\u003c\/li\u003e \u003cli\u003eAvoid the common mistakes that derail many new businesses\u003c\/li\u003e \u003cli\u003eDevelop a viable business idea that aligns with your personal goals and your desired lifestyle\u003c\/li\u003e \u003cli\u003eLearn the best practices from the big guys, tailored for a one-person business\u003c\/li\u003e \u003cli\u003eDiscover tech tools that can make it easier to run your business\u003c\/li\u003e \u003cli\u003eLearn from the stories of successful solopreneurs across industries\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eSolopreneur Business For Dummies\u003c\/i\u003e is a practical and easy-to-understand resource that makes it easy to start your own solo venture. Get the tools and insights you need to navigate the challenging yet rewarding path.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1: Introduction to Solopreneurship 5\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Understanding Solopreneurship 7\u003c\/p\u003e \u003cp\u003eChapter 2: Introducing the Solopreneur Success Cycle 23\u003c\/p\u003e \u003cp\u003eChapter 3: Creating a Business Plan That Works 33\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2: Starting Your Solopreneur Career 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Defining Your Goals and Success 43\u003c\/p\u003e \u003cp\u003eChapter 5: Envisioning Your Solo Business 57\u003c\/p\u003e \u003cp\u003eChapter 6: Defining Your Solo Business 65\u003c\/p\u003e \u003cp\u003eChapter 7: Understanding Your Competition 77\u003c\/p\u003e \u003cp\u003eChapter 8: Defining Your Customer 87\u003c\/p\u003e \u003cp\u003eChapter 9: Tackling Potential Obstacles to Getting Your Business Up and Running 101\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3: Building Your Solopreneur Business 117\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10: Positioning Your Business and Product in the Market 119\u003c\/p\u003e \u003cp\u003eChapter 11: Creating Your Messaging and Brand 133\u003c\/p\u003e \u003cp\u003eChapter 12: Building an Effective Marketing Strategy 141\u003c\/p\u003e \u003cp\u003eChapter 13: Defining Your Sales Process 155\u003c\/p\u003e \u003cp\u003eChapter 14: Crafting a Delightful Onboarding Experience 175\u003c\/p\u003e \u003cp\u003eChapter 15: Setting Up Your Business 185\u003c\/p\u003e \u003cp\u003eChapter 16: Choosing and Setting Up Your Tools and Services 201\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4: Running and Learning from Your Solo Business 217\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 17: Executing Your Marketing Plan 219\u003c\/p\u003e \u003cp\u003eChapter 18: Executing Your Sales, Finance, and Operations Plans 235\u003c\/p\u003e \u003cp\u003eChapter 19: Documenting Problems and Solutions 257\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 5: Improving Your Business 267\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 20: Refining or Reimagining Your Business 269\u003c\/p\u003e \u003cp\u003eChapter 21: Getting Strategic About Change 293\u003c\/p\u003e \u003cp\u003eChapter 22: Making Changes to Your Business 301\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 6: Living the Solopreneur Lifestyle 309\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 23: Balancing Your Work and Personal Life 311\u003c\/p\u003e \u003cp\u003eChapter 24: Looking into the Future of Solopreneurship (and Your Business) 329\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 7: The Part of Tens 341\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 25: Avoiding Ten Common Solopreneur Mistakes 343\u003c\/p\u003e \u003cp\u003eChapter 26: Ten Important Reminders for Solopreneurs 349\u003c\/p\u003e \u003cp\u003eChapter 27: Ten FAQs About Solopreneurship 355\u003c\/p\u003e \u003cp\u003eIndex 363\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"For Dummies","offers":[{"title":"Brand New","offer_id":52453536760088,"sku":"9781394324675","price":14.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781394324675.jpg?v=1785286031","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/solopreneur-business-for-dummies-paperback-softback-9781394324675","provider":"Freshly Printed Books","version":"1.0","type":"link"}