{"product_id":"shopping-town-designing-the-city-in-suburban-america-hardback-9781517902094","title":"Shopping Town; Designing the City in Suburban America (Hardback) 9781517902094","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eShopping Town\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eDesigning the City in Suburban America\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eVictor Gruen (Author), Anette Baldauf (Edited by)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781517902094\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 30 May 2017\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e328 pages, 71\u003cbr\u003e25.4 x 17.8 x 3.8 cm, 0.666 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\u003cp\u003e\"Victor Gruen may well have been the most influential architect of the twentieth century. He invented the mall.\"-Malcolm Gladwell, \u003ci\u003eThe New Yorker\u003c\/i\u003e\u003c\/p\u003e\u003c\/div\u003e \u003cdiv\u003e\u003cp\u003e\"Gruen offers readers insight into one of the most significant cultural and economic powerhouses of the mid-century: the suburban shopping mall.\"-\u003ci\u003eNew York-Pennsylvania Collector\u003c\/i\u003e\u003c\/p\u003e\u003c\/div\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\n\u003cp\u003eVictor Gruen was one of the twentieth century’s most influential architects and is regarded as the father of the U.S. shopping mall. In spring 1979, less than a year before his death, he began reconstructing his life story. Now available in English for the first time, \u003ci\u003eShopping Town\u003c\/i\u003e is the long overdue account of a man whose work fundamentally altered the course of city development. \u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eShopping Town\u003c\/i\u003e opens in Vienna in 1938 with the Anschluss-the turning point in Gruen’s life-as he narrowly escaped the Nazi regime. A few years later, in the suburbs of postwar America, the Jewish refugee sought to reproduce the vitality of Vienna’s city center and invented the commercial apparatus now known as the shopping mall. Gruen’s Southdale Mall in Edina, Minnesota, was the first fully enclosed shopping center in America. He then translated the concept to economically neglected city centers, setting the path for pedestrian zones and fighting passionately for an urban ideal without compromise. \u003c\/p\u003e\n\u003cp\u003eHighlighting Gruen’s sense of humor as well as reflections on the complex forces that sustained the postwar transformation of American cities,\u003ci\u003e Shopping Town\u003c\/i\u003e embeds Gruen’s experiences and perspectives in a wider social and political context while helping us understand his problematic place in American architectural culture. With afterwords by his son and daughter, \u003ci\u003eShopping Town\u003c\/i\u003e closes with Anette Baldauf’s richly insightful essay on the legacy of Victor Gruen.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\u003cp\u003eContents\u003cbr\u003ePreface: Why Victor Gruen?\u003cbr\u003eAnette Baldauf\u003cbr\u003eBook Project\u003cbr\u003eVictor Gruen\u003cbr\u003eIntroduction\u003cbr\u003e1. Vienna 1938\u003cbr\u003e2. Flashback\u003cbr\u003e3. Discovering America\u003cbr\u003e4. The Big Breakthrough\u003cbr\u003e5. The Storm\u003cbr\u003e6. Architectura\u003cbr\u003e7. Environmental Planning\u003cbr\u003eEpilogue \u003cbr\u003eAfterword\u003cbr\u003eMichael Gruen\u003cbr\u003eMore About My Mother\u003cbr\u003ePeggy Gruen\u003cbr\u003eConsumed? The Heritage of Victor Gruen\u003cbr\u003eAnette Baldauf\u003cbr\u003eNotes\u003cbr\u003eIndex\u003cbr\u003e\u003c\/p\u003e\u003c\/div\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"Univ Of Minnesota Press","offers":[{"title":"Brand New","offer_id":52619240833304,"sku":"9781517902094","price":72.89,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/shopping-town-designing-the-city-in-suburban-america-hardback-9781517902094","provider":"Freshly Printed Books","version":"1.0","type":"link"}