{"product_id":"selling-for-dummies-uk-paperback-softback-9781118489437","title":"Selling For Dummies (UK) (Paperback \/ softback) 9781118489437","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eSelling For Dummies (UK)\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eBen Kench (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118489437, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 1 February 2013\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e376 pages\u003cbr\u003e21.4 x 13.8 x 2.1 cm, 0.454 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eGet a handle on the most up–to–date selling strategies and techniques\u003c\/b\u003e \u003cb\u003ethat will help you grow your business.\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAre you looking to enter the world of sales, or are you looking for new tips and tactics to expand your business? \u003ci\u003eSelling For Dummies\u003c\/i\u003e gives you the latest information on how to research your prospects, master the steps of the sales process, follow up with happy customers, and much more. This straight–talking guide helps you develop the sales, communication, and negotiating skills you need to deliver successful presentations, win and retain customers, and get the results you want.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDiscover what selling is - and isn′t!\u003c\/li\u003e \u003cli\u003eFind out how knowing your clients sets you apart from the rest and helps you get to ‘yes’\u003c\/li\u003e \u003cli\u003eUse the seven steps of the selling cycle to score appointments, make a good impression, give winning presentations, address client concerns, close sales and more\u003c\/li\u003e \u003cli\u003eGet valuable tips on how to follow up and build a long-term relationship with clients\u003c\/li\u003e \u003cli\u003eLearn how you can sell well in any economy\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003ePart I: Laying a Solid Foundation for Selling 9\u003c\/p\u003e \u003cp\u003eChapter 1: Selling Is All Around You 11\u003c\/p\u003e \u003cp\u003eChapter 2: Working Through the Seven-Step Selling Cycle 23\u003c\/p\u003e \u003cp\u003eChapter 3: Selling and Your Mindset for Success 37\u003c\/p\u003e \u003cp\u003ePart II: Doing Your Homework before You Sell a Thing 55\u003c\/p\u003e \u003cp\u003eChapter 4: Understanding Your Potential Clients 57\u003c\/p\u003e \u003cp\u003eChapter 5: Knowing Your Product 91\u003c\/p\u003e \u003cp\u003eChapter 6: Making Technology Your Friend 99\u003c\/p\u003e \u003cp\u003ePart III: The Anatomy of a Sale 111\u003c\/p\u003e \u003cp\u003eChapter 7: Finding the People Who Want What You Sell 113\u003c\/p\u003e \u003cp\u003eChapter 8: Arranging Appointments That Stick 131\u003c\/p\u003e \u003cp\u003eChapter 9: Building Relationships and Gathering Information to Ensure Success 145\u003c\/p\u003e \u003cp\u003eChapter 10: Making Winning Presentations 169\u003c\/p\u003e \u003cp\u003eChapter 11: Handling Client Objections 191\u003c\/p\u003e \u003cp\u003eChapter 12: Winning the Business and Closing the Sale 205\u003c\/p\u003e \u003cp\u003eChapter 13: Getting Referrals from Your Present Clients 221\u003c\/p\u003e \u003cp\u003ePart IV: Growing Your Business 233\u003c\/p\u003e \u003cp\u003eChapter 14: Following Up and Keeping in Touch 235\u003c\/p\u003e \u003cp\u003eChapter 15: Managing Your Time Efficiently 253\u003c\/p\u003e \u003cp\u003eChapter 16: Partnering Your Way to Success 275\u003c\/p\u003e \u003cp\u003ePart V: You Can’t Win ’Em All: Keeping the Faith in Sales 283\u003c\/p\u003e \u003cp\u003eChapter 17: Staying Focused and Positive 285\u003c\/p\u003e \u003cp\u003eChapter 18: Setting Goals to Stay Focused 297\u003c\/p\u003e \u003cp\u003eChapter 19: Selling in a Challenging Economy 309\u003c\/p\u003e \u003cp\u003ePart VI: The Part of Tens 321\u003c\/p\u003e \u003cp\u003eChapter 20: The Ten Biggest Sales Mistakes to Avoid 323\u003c\/p\u003e \u003cp\u003eChapter 21: Ten Strategies for Improving Your Selling 329\u003c\/p\u003e \u003cp\u003eIndex 335\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"For Dummies","offers":[{"title":"Brand New","offer_id":52417778057496,"sku":"9781118489437","price":12.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118489437.jpg?v=1784508620","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/selling-for-dummies-uk-paperback-softback-9781118489437","provider":"Freshly Printed Books","version":"1.0","type":"link"}