{"product_id":"risky-is-the-new-safe-the-rules-have-changed-hardback-9781118481479","title":"Risky is the New Safe; The Rules Have Changed . . . (Hardback) 9781118481479","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eRisky is the New Safe\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eThe Rules Have Changed . . .\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRandy Gage (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118481479, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 7 December 2012\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e176 pages\u003cbr\u003e21.8 x 14.2 x 1.8 cm, 0.295 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eTHE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eRisky Is the New Safe\u003c\/i\u003e is a different kind of book for a different kind of thinking—a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian.\u003c\/p\u003e \u003cp\u003eDisruptive technology, accelerating speed of change and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. \u003ci\u003eRisky Is the New Safe\u003c\/i\u003e will change the way you look at everything! You’ll view challenges—and the corresponding opportunities they provide—in entirely new and exciting ways. You’ll recognize powerful new gateways to creating wealth.\u003c\/p\u003e \u003cp\u003eIn this mind-bending book you’ll discover:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow mavericks like Steve Jobs, Richard Branson, and Mark Cuban think differently—and what you can learn from them;\u003c\/li\u003e \u003cli\u003eThe six-month online course that could allow you to earn more than a Ph.D.;\u003c\/li\u003e \u003cli\u003eHow social media changes branding and marketing forever, and what that means for you;\u003c\/li\u003e \u003cli\u003eWhat happens when holo-suites and virtual-reality sex come about, and how you need to prepare;\u003c\/li\u003e \u003cli\u003eThe new religion of ideas: How to become an “idea generator” and declare as a free agent; and,\u003c\/li\u003e \u003cli\u003eWhat will cause the Euro, precious metals, and oceanfront real estate to collapse—and how that can make you rich!\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAcknowledgments xxi\u003c\/p\u003e \u003cp\u003eSynopsis: Safe is the New Risky xxiii\u003c\/p\u003e \u003cp\u003eOverture Training Monkeys and\u003c\/p\u003e \u003cp\u003eCloning Puppies 1\u003c\/p\u003e \u003cp\u003eAct I It’s Not About the Tech 13\u003c\/p\u003e \u003cp\u003eAct II The Only Free Cheese is in the Mousetrap 29\u003c\/p\u003e \u003cp\u003eTenor Aria The New Religion of Ideas 49\u003c\/p\u003e \u003cp\u003eAct III Move Fast and Break Things 63\u003c\/p\u003e \u003cp\u003eAct IV Harnessing the Ego for Success 95\u003c\/p\u003e \u003cp\u003eSoprano Aria Selfishness is the New Altruism 119\u003c\/p\u003e \u003cp\u003eThe After Party Sameness Creates Comfort; Difference Creates Opportunity 133\u003c\/p\u003e \u003cp\u003eRequired Reading for Risk Takers 141\u003c\/p\u003e \u003cp\u003eConnect with Randy! 143\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52501092663576,"sku":"9781118481479","price":16.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118481479_164600.jpg?v=1786209669","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/risky-is-the-new-safe-the-rules-have-changed-hardback-9781118481479","provider":"Freshly Printed Books","version":"1.0","type":"link"}