{"product_id":"quinceanera-style-social-belonging-and-latinx-consumer-identities-hardback-9781477319680","title":"Quinceañera Style; Social Belonging and Latinx Consumer Identities (Hardback) 9781477319680","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eQuinceañera Style\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eSocial Belonging and Latinx Consumer Identities\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRachel Valentina González (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781477319680, University of Texas Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 15 November 2019\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e232 pages\u003cbr\u003e22.9 x 15.2 x 2.1 cm, 0.454 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003eNo prior scholarly approach to [the quinceaÑera] compares with Rachel Valentina GonzÁlez's brilliant analysis...\u003ci\u003eQuinceaÑera Style\u003c\/i\u003e delivers on its promise to bring out an analysis for the twenty-first century of an established yet ever-evolving tradition in the Americas...In more ways than one, \u003ci\u003eQuinceaÑera Style\u003c\/i\u003e articulates the underlying reasons why families would spend beyond their means to honor their daughter’s transition from childhood to adulthood.\u003c\/div\u003e (Journal of Folklore Research) \u003cdiv\u003eA richly nuanced study.\u003c\/div\u003e (New Books in Folklore) \u003cdiv\u003e\n\u003ci\u003eQuinceaÑera Style\u003c\/i\u003e provides a unique and thorough analysis of quinceaÑeras unlike any currently available…Based on extensive research and employing different methods, such as representational analysis and ethnography, this text has the potential for vast transnational and interdisciplinary reach...the book makes significant scholarly interventions and successfully offers girlhood, media, gender, folklore, and Latinx studies scholars means of expanding understandings of quinceaÑeras through an intersectional lens.\u003c\/div\u003e (Women's Studies in Communication) \u003cdiv\u003eRachel Valentina GonzÁlez has written the anticipated twenty-first-century analysis of quinceaÑera practices...It is a long-overdue book and one for every scholar of folklore and Latinx cultural studies...\u003ci\u003eQuinceaÑera Style\u003c\/i\u003e is a powerful vehicle for understanding the hypervisibility and invisibility of Latinx residents in US public space and how class performance further initiates belonging and exclusion. It is recommended for graduate students and scholars interested in rethinking heritage studies, ethnic studies, American studies, and humanities analyses of consumption, digital realms, and marketing.\u003c\/div\u003e (Journal of American Folklore)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eWinner of the Emily Toth Award for Best Single Work in Women's Studies, Popular Culture Association\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eCo-winner of the Elli Kongas Maranda Prize, Women's Section of the American Folklore Society (AFS)\u003cbr\u003e\u003cbr\u003e A dynamic study of social negotiation and consumerism in the coming-of-age quinceaÑera celebration and the impact of normalizing spectacles of luxury.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e QuinceaÑera celebrations, which recognize a girl’s transition to young womanhood at age fifteen, are practiced in Latinx communities throughout the Americas. But in the consumer-driven United States, the ritual has evolved from a largely religious ceremony to an elaborate party where social status takes center stage. Examining the many facets of this contemporary debut experience, \u003ci\u003eQuinceaÑera Style \u003c\/i\u003ereports on ethnographic fieldwork in California, Texas, the Midwest, and Mexico City to reveal a complex, compelling story. Along the way, we meet a self-identified transwoman who uses the quinceaÑera as an intellectual space in her activist performance art. We explore the economic empowerment of women who own barrio boutiques specializing in the quinceaÑera’s many accessories and made-in-China gowns. And, of course, we meet teens themselves, including a vlogger whose quince-planning tips have made her an online sensation. \u003c\/p\u003e\n\u003cp\u003e Disrupting assumptions, such as the belief that Latino communities in the United States can’t desire upward mobility without abandoning ethnoracial cultural legacies, \u003ci\u003eQuinceaÑera Style\u003c\/i\u003e also underscores the performative nature of class and the process of constructing a self in the public, digital sphere. \u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePreface\u003cbr\u003e Acknowledgments\u003cbr\u003e Introduction. Coming Out Latinx\u003cbr\u003e Chapter 1. QuinceaÑ\u003cbr\u003eera Style and Class Performativity\u003cbr\u003e Chapter 2. Identity off the Rack: Selling QuinceaÑ\u003cbr\u003eera Dresses and Manufacturing Identities in the Experience Economy\u003cbr\u003e Chapter 3. Coming of Age in the Digital Barrio: QuinceaÑ\u003cbr\u003eera as a Product in Cultural Economies Online\u003cbr\u003e Chapter 4. Made in Mexico, USA: Beauty Professionals and the Manufacturing of QuinceaÑ\u003cbr\u003eera Beauty Culture\u003cbr\u003e Chapter 5. Ambivalent Embodiment: Reconstituting QuinceaÑ\u003cbr\u003eera Performance Space\u003cbr\u003e Conclusion. Rights\/Rites and Representation: Reading Latinx Social Performance\u003cbr\u003e Notes\u003cbr\u003e Works Cited\u003cbr\u003e Index\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"University of Texas Press","offers":[{"title":"Brand New","offer_id":52590957363480,"sku":"9781477319680","price":55.59,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/quinceanera-style-social-belonging-and-latinx-consumer-identities-hardback-9781477319680","provider":"Freshly Printed Books","version":"1.0","type":"link"}