{"product_id":"production-culture-industrial-reflexivity-and-critical-practice-in-film-and-television-paperback-softback-9780822341116","title":"Production Culture; Industrial Reflexivity and Critical Practice in Film and Television (Paperback \/ softback) 9780822341116","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eProduction Culture\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eIndustrial Reflexivity and Critical Practice in Film and Television\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eJohn Thornton Caldwell (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780822341116\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 25 March 2008\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e464 pages, 85 photographs, 5 tables\u003cbr\u003e22.9 x 15.2 x 3 cm, 0.635 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e“\u003ci\u003eProduction Culture\u003c\/i\u003e offers a unified and thought-provoking interpretation of Hollywood’s cultural residues while also interfacing with the discourses reproduced by its workers and the processes of production in which these workers engage. What is more, this work calls attention to the fact that one need not be an anthropologist, or even an academic, to ‘do ethnography.’” - Sasha David, \u003ci\u003eAmerican Ethnologist\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“For anyone interested in real 'behind the scenes' information regarding film and television production, \u003ci\u003eProduction Culture\u003c\/i\u003e will prove invaluable. It should also encourage an overdue reality check tilting critical attention away from over-hyped auteur analysis, and help give credit where credit is due in terms of who and what goes into increasingly complex media production.” - Sean Maher, \u003ci\u003eM\/C Reviews\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“\u003ci\u003eProduction Culture\u003c\/i\u003e treats the film and television industries as important sites of cultural meaning that can enrich investigations of film and television texts, their production, and their reception. . . . \u003ci\u003eProduction Culture\u003c\/i\u003e is ground-breaking in scope and ambition. . . .” - Travis Vogan, \u003ci\u003eJournal of Popular Culture\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“The strengths of \u003ci\u003eProduction Culture\u003c\/i\u003e are numerous and Caldwell provides a compelling study of an industry in flux. . . . \u003ci\u003eProduction Culture\u003c\/i\u003e is a valuable addition to the growing literature exploring creative work and, in some senses, has opened a can of worms by exposing the potential for future work in this area. Many of the insights and conclusions drawn could be applied to the contemporary workplace more broadly, therefore its value moves beyond media and film studies to the sociology of work, industrial practices and management studies.” - Maggie Magor, \u003ci\u003eMedia, Culture, \u0026amp; Society\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“[T]he research itself is very insightful and there is much of value in the book. Caldwell skillfully negotiates the complications of studying an industrial culture that already invests significant efforts in producing analysis and critical knowledge about itself. He also rightly stresses the importance of this type of work in the field of film studies, noting ‘the need to reconsider how we study and understand cultures of production’ (342). As such, his work provides important tools for film scholars who would use industry materials as secondary sources in their analyses of individual films.” - Heather Macdougall, \u003ci\u003eScope\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“\u003ci\u003eProduction Culture\u003c\/i\u003e is a stunningly original contribution to film and television studies. John Thornton Caldwell’s argument-that we can learn a lot about the production of culture by looking at the cultures of production-is borne out in an analysis that ranges across texts, populations, and institutional and physical spaces. This is a superb book.”-\u003cb\u003eAnna McCarthy\u003c\/b\u003e, author of \u003ci\u003eAmbient Television: Visual Culture and Public Space\u003c\/i\u003e\n\u003c\/div\u003e \u003cdiv\u003e“John Thornton Caldwell’s study of ‘production cultures’ adds enormously to our knowledge of a larger media culture. Descriptions of proper ‘uniforms’ for ‘pitch meetings,’ executive autobiographical narratives, trade press accounts-such details, large and small, become sites for rich analysis. The result is a distinct perspective on how television and film are created and, more significantly, on how the creators understand and explain their work.”-\u003cb\u003eHorace Newcomb\u003c\/b\u003e, Director of the Peabody Awards and Professor of Telecommunications, University of Georgia\u003c\/div\u003e \u003cdiv\u003e“\u003ci\u003eProduction Culture\u003c\/i\u003e offers a unified and thought-provoking interpretation of Hollywood’s cultural residues while also interfacing with the discourses reproduced by its workers and the processes of production in which these workers engage. What is more, this work calls attention to the fact that one need not be an anthropologist, or even an academic, to ‘do ethnography.’”\u003c\/div\u003e - Sasha David (American Ethnologist) \u003cdiv\u003e“\u003ci\u003eProduction Culture\u003c\/i\u003e treats the film and television industries as important sites of cultural meaning that can enrich investigations of film and television texts, their production, and their reception. . . . \u003ci\u003eProduction Culture\u003c\/i\u003e is ground-breaking in scope and ambition. . . .”\u003c\/div\u003e - Travis Vogan (Journal of Popular Culture) \u003cdiv\u003e“[T]he research itself is very insightful and there is much of value in the book. Caldwell skillfully negotiates the complications of studying an industrial culture that already invests significant efforts in producing analysis and critical knowledge about itself. He also rightly stresses the importance of this type of work in the field of film studies, noting ‘the need to reconsider how we study and understand cultures of production’ (342). As such, his work provides important tools for film scholars who would use industry materials as secondary sources in their analyses of individual films.”\u003c\/div\u003e - Heather Macdougall (Scope) \u003cdiv\u003e“For anyone interested in real 'behind the scenes' information regarding film and television production, \u003ci\u003eProduction Culture\u003c\/i\u003e will prove invaluable. It should also encourage an overdue reality check tilting critical attention away from over-hyped auteur analysis, and help give credit where credit is due in terms of who and what goes into increasingly complex media production.”\u003c\/div\u003e - Sean Maher (M\/C Reviews) \u003cdiv\u003e“The strengths of \u003ci\u003eProduction Culture\u003c\/i\u003e are numerous and Caldwell provides a compelling study of an industry in flux. . . . \u003ci\u003eProduction Culture\u003c\/i\u003e is a valuable addition to the growing literature exploring creative work and, in some senses, has opened a can of worms by exposing the potential for future work in this area. Many of the insights and conclusions drawn could be applied to the contemporary workplace more broadly, therefore its value moves beyond media and film studies to the sociology of work, industrial practices and management studies.”\u003c\/div\u003e - Maggie Magor (Media, Culture \u0026amp; Society)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003eIn \u003ci\u003eProduction Culture\u003c\/i\u003e, John Thornton Caldwell investigates the cultural practices and belief systems of Los Angeles–based film and video production workers: not only those in prestigious positions such as producers and directors but also many “below-the-line” laborers, including gaffers, editors, and camera operators. Caldwell analyzes the narratives and rituals through which workers make sense of their labor and critique the film and TV industry as well as the culture writ large. As a self-reflexive industry, Hollywood constantly exposes itself and its production processes to the public; workers’ ideas about the industry are embedded in their daily practices and the media they create. Caldwell suggests ways that scholars might learn from the industry’s habitual self-scrutiny.\u003cp\u003eDrawing on interviews, observations of sets and workplaces, and analyses of TV shows, industry documents, economic data, and promotional materials, Caldwell shows how film and video workers function in a transformed, post-network industry. He chronicles how workers have responded to changes including media convergence, labor outsourcing, increasingly unstable labor and business relations, new production technologies, corporate conglomeration, and the proliferation of user-generated content. He explores new struggles over “authorship” within collective creative endeavors, the way that branding and syndication have become central business strategies for networks, and the “viral” use of industrial self-reflexivity to motivate consumers through DVD bonus tracks, behind-the-scenes documentaries, and “making-ofs.” A significant, on-the-ground analysis of an industry in flux, \u003ci\u003eProduction Culture\u003c\/i\u003e offers new ways of thinking about media production as a cultural activity.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eAcknowledgments vii\u003cbr\u003e Introduction: Industry Reflexivity and Common Sense 1\u003cbr\u003e Chapter 1: Trade Stories and Career Capital 37\u003cbr\u003e Chapter 2: Trade Rituals and Turf Marking 69\u003cbr\u003e Chapter 3: Trade Images and Imagined Communities (Below the Line) 110\u003cbr\u003e Chapter 4: Trade Machines and Manufactured Identities (Below the Line) 150\u003cbr\u003e Chapter 5: Industrial Auteur Theory (Above the Line\/Creative) 197\u003cbr\u003e Chapter 6: Industrial Identity Theory (Above the Line\/Business) 232\u003cbr\u003e Chapter 7: Industrial Reflexivity as Viral Marketing 274\u003cbr\u003e Conclusion: Shoot-Outs, Bake-Offs, and Speed Dating (Manic Disclosure\/Non-Disclosure 316\u003cbr\u003e Appendix 1: Method: Artifacts and Cultural Practices in Production Studies 345\u003cbr\u003e Appendix 2: A Taxonomy of DVD Bonus Track Strategies and Functions 362\u003cbr\u003e Appendix 3: Practitioner Avowal\/Disavowal (Industrial Doublespeak) 368\u003cbr\u003e Appendix 4: Corporate Reflexivity vs. Worker Reflexivity (The Two Warring Flipsides of Industrial Self-Disclosure) 370\u003cbr\u003e Notes 373\u003cbr\u003e Works Cited 433\u003cbr\u003e Index 445\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"Duke University Press Books","offers":[{"title":"Brand New","offer_id":52670808326424,"sku":"9780822341116","price":24.69,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/production-culture-industrial-reflexivity-and-critical-practice-in-film-and-television-paperback-softback-9780822341116","provider":"Freshly Printed Books","version":"1.0","type":"link"}